Boston Interactive Develops Interactive Web Platform for Q1 LabsBoston Interactive, a Boston web design, strategy, and interactive marketing firm, announces the launch of the new Q1 Labs website (www.Q1Labs.com).
By: Jason Rush for Boston Interactive Regulatory compliance and rapidly escalating threats from cyber crime have become an increasingly critical issue for public and private organizations worldwide. As a high-value, cost-effective solution serving a diverse set of industries, Q1 Labs has been experiencing exceptional growth and increasing its market share for a number of years. In late 2009, Q1 Labs engaged Boston Interactive to architect and design a new website that would better represent its position in the marketplace and showcase its solutions in a more engaging way. “Q1 Labs has become a global leader in both market share and thought leadership when it comes to security intelligence solutions,” says Jim Keller, Vice President of Interactive Services at Boston Interactive. “It was essential that the new website be modern, engaging, and easy-to-use so that it would reflect the value and quality of the Q1 Labs brand.” The over-arching goal of the new Q1 Labs website redesign initiative was to create an engaging site that is reflective of the brand and support global sales and lead generation. Boston Interactive gave the site an intuitive information architecture and enhanced navigation ability, in addition to creating a sleek and modern visual design. The new site is designed to engage visitors and offers a variety of demos and downloads to allow visitors to easily learn more about Q1 Labs’ products. “We’re thrilled with the end result,” says Chuck Murphy, Founder and CEO of Boston Interactive. “Our team paired a strong visual design with a robust platform that will allow the site to expand as Q1 Labs’ business evolves. We’re excited not only about this launch, but about continuing our relationship with Q1 Labs and helping drive its future success.” About Q1 Labs – Q1 Labs is a global provider of high-value, cost-effective next-generation network security management products. The company's flagship product, QRadar SIEM, integrates previously disparate functions – including risk management, log management, network behavior analytics, and security event management – into a total security intelligence solution, making it the most intelligent, integrated and automated SIEM product available. QRadar SIEM provides users with crucial visibility into what is occurring with their networks, data centers, and applications to better protect IT assets and meet regulatory requirements. Q1 Labs is headquartered in Waltham, Mass., U.S.A., and the company's customers include healthcare providers, energy firms, retail organizations, utility companies, financial institutions, government agencies, and universities, among others. More information about Q1 Labs can be found at www.Q1Labs.com. About Boston Interactive – Boston Interactive is a web strategy, design and interactive marketing firm focused on creating effective web-based solutions that deliver tangible business results. Founded in 1999, Boston Interactive has successfully implemented custom interactive solutions for hundreds of clients, ranging from small startups to Fortune 500 corporations. Boston Interactive has experience and expertise spanning numerous industries including healthcare, biotech, high technology, and non-profit. The agency was named a 2010 Top Agency by BtoB Magazine and listed as the tenth fastest-growing company in Massachusetts by the Boston Business Journal’s Pacesetters rankings. More information about Boston Interactive can be found at www.bostoninteractive.com. Press Contact: Boston Interactive Kate Holmes 617.241.7977 www.bostoninteractive.com End
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