Epix Gear To Launch 2011 Triathlon Apparel Product Line At Interbike

Aug. 16, 2010 - PRLog -- August 16, 2010- The South Carolina-based sports apparel company, Epix Gear, has announced their new line of performance tri apparel is set to launch at Interbike® Las Vegas, Sep 22-24, 2010.

The featured product will be the new Airflow + line with coldblack® technology. Coldblack® reduces fatigue and improves athletic performance by reflecting 80% of heat rays, even when applied to dark fabrics which normally absorb heat. It also offers a minimum UPF 30+ protection against harmful ultraviolet rays. What is more, coldblack® treatment is bluesign® compliant, therefore containing no components or processes hazardous to people or the environment. The coldblack® treatment will not wash out in regular household laundry or in prolonged use, and the lycra with coldblack® is chlorine-resistant. Coldblack® treatment also extends the life of the lycra by around 20%. Epix will be one of the first companies on the market to offer triathlon apparel with coldblack® technology.

Epix will also feature another material innovation for 2011: Cotton-Lyc. This material provides the softness and comfort of cotton, combined with the stretch-ability and moisture-control properties of lycra. This means that, like cotton, the fabric is exceptionally soft and non-abrasive, but unlike cotton, does not retain moisture and dries just as quickly as normal lycra fabric. These unique properties make it an excellent fabric for triathlon. In addition, Cotton-Lyc is chlorine-resistant.

Epix has also made numerous improvements to their 2010 Airflow product line, and
visitors to Interbike Las Vegas can experience all of their new products at the Epix booth # 427. To find out more, visit www.epixgear.com.

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About Epix Gear: Based in South Carolina, Epix Gear designs and produces cycling, triathlon, and running apparel. The company has developed a reputation for unique and innovative designs as a provider of custom teamwear, and has produced for clients ranging from large corporations such as Google, to college teams like Texas A&M, and numerous amateur clubs. Epix is the official apparel sponsor of the Setup Events Triathlon Series, and also sponsors a teams of amateur athletes in Xterra off-road triathlon series. The upcoming 2011 season marks the company's first major season in the retail apparel market.