'Imported From Detriot' Tagline Showcased On Headquarters' Tower

Feb. 21, 2011 - PRLog -- The Chrysler brand’s new tagline for the 2011 Chrysler 200 ‘Imported From Detriot’ is being showcased on Chrysler’s Headquarters’ Tower. As the Chrysler Group introduced their last vehicle in the mid-size car market during the Superbowl, they also introduced this tagline on the Tower.

Earlier this week, workers put the final touches on the massive building wrap featuring an image of the new vehicle and the brand’s new tagline. The wrap covers almost the entire west side of the company’s 15-story headline.

"The 2011 Chrysler 200 is a vehicle designed with purpose, it has beautiful shapes and incorporates the utmost attention to detail," said Olivier Francois, President and CEO, Chrysler Brand, Chrysler Group LLC. "This new mid-size sedan delivers on a promise to our customers to be the very best of American design combined with a value proposition that will exceed their expectations."

This new tagline and new marketing campaign is a part of a rejuvenation of the entire product lineup which includes the new, redsigned and repackaged 2011 200 sedan and 200 convertible, the highly anticipated Chrysler 300 sedan and the innovative Chrysler Town & Country minivan.

If you are interested in learning about any of these vehicles, stop by and see us today. Visit us at http://barrysanderssupercenter.com.

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Barry Sanders Supercenter is a Stillwater Chrysler, Dodge, Hyundai, and Jeep Dealership located at 4120 West 6 Ave, Stillwater, OK 74074.

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