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Follow on Google News | Location Intelligence: The Next Evolution of Business ApplicationsLocation, location… and location! Increasingly, today’s business applications are incorporating ‘Location Intelligence’. It’s not enough for organizations to know who their customers are, but also WHERE their customers are.
By: Wendy Victorino Location Intelligence – the next evolution of business applications, is more than just plotting points on the map -- it’s about visualization, interactivity, shareability, and correlating business data in relation to various location influences such as weather, environmental risk elements, population, or competition. Location Intelligence has become a factor in helping organizations find and keep their customers. By hooking business intelligence, ERP and CRM with geographic systems, business get a wider-window on the world and their customers. Join a webinar on 5 May 2011, as Integeo shows about Location Intelligence, and also launches its Map Intelligence for Cognos 10. Map Intelligence together with the new Cognos 10 helps users gain a deeper understanding of their business, explore data in any combination, with a broad range of new interactive analytics and GIS capabilities, eg with ESRI, Mapinfo, Google Maps and Google Earth. Register at www.integeo- * 11am - Singapore / Malaysia / Philippines / HongKong / Perth * 1pm - Sydney / Eastern Australia * 3pm - Wellington / New Zealand # # # Provider of Location Intelligence solution, enabling dynamic spatial analytics from business intelligence. End
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