Pain-free Simple Ways to Successfully Publish and Market Your Book

July 18, 2011 - PRLog -- Your manuscript is complete. Now what?

Where do you start? Who do you trust? What’s next?

This workshop will give you inside information about how the industry is changing and what that means for you and maybe your pocketbook (it's a good thing!). You'll be armed with the options and tools you need to make your book a success—concrete information you can put into action immediately.

Publishing is changing and so are reader habits. You’ll learn how to stay relevant in today’s marketplace with low-cost to no-cost innovative ways to publish and market your message. This workshop will also help you plug into the new wave of social media and use it to your advantage, including combining it with traditional methods that let you keep your wallet in tact.

Points we’ll touch on:
 Publishing options
 How the publishing industry works
 How to find a publisher
 The process of publishing: Working with editors, graphic designers, and printers
 Traditional marketing and bookselling
 Electronic marketing is not just about websites
 Where you can maximize your exposure–for free
 Email marketing
 Social Networking: why, how, and what not to do)

Workshop itinerary:
9:30 am to 12:30:
Publishing options, including finding a publisher
How the traditional bookselling industry works
Self-publishing processes
New platforms of publishing

12:30 to 1:30 pm:
Lunch break

1:30 pm to 4:30 pm:
Your demographic dictates your product
General overview of new media
How you can create your own media and publishing platforms
Getting money while you sleep

When and where:
August 17, 2011
9:30 am to 4:30 pm
Norwood Legion, Edmonton, Alberta
11150 – 82 Street NW

Includes:
Ukrainian buffet lunch
Pastries, refreshments, etc. during session
Marketing e-book
Other course materials

Investment:
$150.00 per person
Includes GST

Early bird investment if you sign up before August 1: $127.00 per person

How to sign up:

Mail a check or money order to:
Freelance Communications
3220 – 25A Street SW
Calgary, Alberta T3E 1Z9

Send an Interac bank payment using delicksen@shaw.ca

Pay by credit card via PayPal:
http://www.bookpublishingmember.com  
(Direct link: http://0313f1d.netsolhost.com/WordPress/?page_id=698)

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Debbie Elicksen is Canada’s Publishing Expert. She has helped guide authors and publishers through hands-on involvement, consulting, speaking and training, and step-by-step guides. She has edited, ghosted, and project managed over 100 books, including 10 of her own. Her bestselling Self-Publishing 101 (Self-Counsel Press – still available Self-Counsel and Amazon) and Book Publishing 101 (through Booklocker) have helped make several books come true. Elicksen was a sports writer covering the National Hockey League for over 20 years and currently writes for the Hockey Canada Alumni Association.