Effective Research Selects Kinesis Survey as Its Exclusive Survey Software Solution

Nov. 14, 2011 - PRLog -- AUSTIN, TX (November 14, 2011) - Kinesis Survey Technologies LLC (Kinesis), the industry leader for future-proof market research software solutions, today announced that Kinesis Survey™ was chosen as the exclusive survey platform by Effective Research.

Headquartered in London with an additional office in Madrid, Effective Research provides comprehensive online and mobile fieldwork services worldwide. Other main services include panel build and related panel management tasks. Founded by online market research industry experts, Effective Research sought to employ a more cutting-edge and highly flexible survey platform with which to expand its business. Kinesis Survey™ was evaluated along with solutions from four other leading survey software vendors, and Effective Research ultimately determined that the Kinesis solution best fulfilled its needs.

“From my experience, Kinesis Survey includes the best bits of several survey solutions and combines them into one,” said Alan Hargreaves, Director of Online Global Operations and Partner at Effective Research. “Kinesis provides market leading functionality, including advanced mobile technology, that was either not available or as robust in the other platforms we considered. Like Effective Research, Kinesis is very forward-thinking and we feel a great synergy between our two companies.”
“Kinesis is very pleased to have Effective Research as a client,” said Tariq Mirza, Kinesis Managing Director of Europe. “The Effective Research team is enthusiastic and offers extensive fieldwork and panel expertise, and a commitment to innovative research delivery.”

More information about Effective Research is available at www.effective-research.com.

About Kinesis Survey Technologies
Kinesis Survey Technologies, LLC provides a multimode survey and panel management product suite to advance innovation in both mobile and web-based market research. Delivering intuitive, state-of-the-art applications, Kinesis software products can be effectively utilized without deep programming knowledge yet are robust enough to perform the most complex of survey and panel functions. Headquartered in Austin, TX USA, Kinesis offers product versions for both the market research industry and enterprise business organizations, and proudly supports next generation research applications worldwide.

# # #

Kinesis Survey Technologies, LLC provides a comprehensive survey and panel management product suite to advance innovation in both wireless and web-based market research.