The Otter Company Encourages Online Customers to ‘Share the Warmth’

Dec. 6, 2011 - PRLog -- Birmingham, Mich., December 6, 2011 – American apparel maker The Otter Company is pleased to announce its “Buy One, Give One – Share the Warmth” program in support of Grace Centers of Hope, in Pontiac, Mich.

This holiday season, through December 31, for every online outerwear purchase from TheOtterCompany.com, a product of similar warmth, comfort and weather-protection will be donated to the Grace Centers of Hope.

“I believe we have a responsibility to our customers and to the communities where we do business,” says Martin Stebbins, Founder and President – The Otter Company. “As an Oakland County-based business, it’s our privilege to aid Grace Centers of Hope in their mission of sheltering and providing comfort to the needy of Oakland County.”

Customers should use promo code Sharethewarmth at check-out to save 15% on their online purchase and “share the warmth.” http://theottercompany.com/?controller=share_the_warmth
 
The Otter Company is a metro Detroit-based apparel maker launched earlier this year, featuring outerwear designed to extend playing sessions and seasons shortened by poor weather. The full collection includes five groups – the signature Rain Sweater, the Storm Fleece line, the Francestown series, the Otter-Tech line and the Play-Through series.

ACTION-Aimed Performance Design™ is the unique characteristic of every garment from The Otter Company. It incorporates construction details allowing for the un-encumbered motion demanded by weekend and full-time athletes alike.

The Otter Company ECO-Aimed Performance Fabrics™ include materials that are renewable, sourced from recycled materials, or manufactured according to a series of standards that consider human and environmental safety. ECO-Aimed Performance Fabrics combine technical function, a high-level of performance and sustainable practices.

“We are proud to offer a collection composed of natural, renewable, recycled or certifiably eco-responsible materials,” Stebbins added. “We’re also proud that we help the game go on regardless of the weather, without sacrificing performance, style, or comfort – and without a price premium.”

Designed for active adults, the new Otter Company collection includes a comprehensive selection of garments for varying weather conditions, ranging from the $79 light-duty Storm Fleece and Francestown series, to the $219 fully weather protective Play-Through series.

About The Otter Company
The Otter Company, headquartered in Birmingham, Mich., designs, manufactures and markets comfortable, technical and ecologically sensitive outerwear for sports people. We maximize playtime and extend sessions and seasons with garments that allow play earlier in the spring, later in the fall and in any inclement weather.

Inspired by the otter, whose fur is the thickest in the animal kingdom and is constructed in layers to trap air, generate warmth, and keep the skin dry – the otter is comfortable at play in any climate. Otter garments emulate this brilliant natural design, and the spirit of the otter – its playfulness, its freedom, and its willingness to continue to enjoy itself when the weather is less than ideal. We say, ""Whatever the weather. Keep playing. Stay comfortable." It’s the otter's way, and The Otter Company’s pledge. http://www.theottercompany.com

About Grace Centers of Hope
Grace Centers of Hope is Oakland County’s oldest and largest homeless shelter providing hope and help since 1942. Today, Grace Centers of Hope is considered one of the leading faith-based organizations in Southeastern Michigan daily confronting issues of homelessness, addiction, poverty and spiritual emptiness. On any given night, Grace Centers of Hope will accommodate between 150-200 men, women and children. Each year we serve over 127,000 meals and provide over 55,000 nights of stay.
http://www.gracecentersofhope.org

Contacts:
The Otter Company
Martin Stebbins, President
mstebbins@theottercompany.com

Media Inquiries
Daniel Saad, DJS Communications
daniel.saad@djscomm.com