BoeFly’s Mike Rozman to be a Moderator at Franchise Times’ Franchise Finance Conference

Feb. 29, 2012 - PRLog -- New York, NY – BoeFly, the premier online marketplace connecting small business borrowers with lenders and a strategic ally of the International Franchise Association (IFA) to expand credit access within the franchise community, announced today that Co-president Mike Rozman will represent BoeFly as a moderator at Franchise Times’ Franchise Finance Conference from March 6th to 7th at the Encore at Wynn in Las Vegas. Rozman will lead a panel, which includes a leading franchisor and banker, to address key topics and best practices regarding access to capital for franchise owners and operators.

In response to a recent IFA survey in which nearly half (49.2%) of the respondents identified “financing/ credit access” as the top issue of concern to franchise business leaders, BoeFly created a portfolio of services for the franchisor market. Through BoeFly, they can offer their franchisees access to a network of lenders through the posting of a single loan request on BoeFly’s Internet-based loan exchange, assistance in creating an effective loan request, and support in managing lender inquiries.

BoeFly currently works with over 100 franchise brands that have signed up with the service to assist their franchisees with obtaining financing, and the platform has helped franchisees across the United States connect with lenders and secure financing. BoeFly also recently entered a strategic alliance with the IFA to expand credit access among franchisors and franchisees.

“Today even top franchisors face a significant challenge in accessing capital, and as a moderator at the Franchise Finance Conference this year, I look forward to discussing how franchisors can provide added financing support for their franchisees, as well as how franchisees can better position themselves to secure financing,” said Rozman. “BoeFly serves as an effective resource to address this key issue by connecting franchises with banks that are ready and willing to lend, and eliminating the inefficiencies in the lending process that have frustrated so many franchise owners in recent years.”

Franchise Times’ annual Franchise Finance Conference is a unique business forum that gives franchise owners, franchise executives and key personnel, and franchise lenders and investors an inside look at the current lending and investment environment for franchised businesses. The conference will provide an in-depth analysis of the franchise financing marketplace, and franchise attendees will be introduced to a variety of successful franchisee financing strategies and acquire the necessary tools to confidently access capital for their franchise systems.

“With credit being such a significant challenge in the franchise segment, it is important for those in the franchise community to stay informed about the financing marketplace, and the Franchise Finance Conference is designed as an open forum for that purpose,” said Mary Jo Larson, Publisher and Vice President of Franchise Times. “With expertise from speakers like Mike Rozman, we think franchise attendees will learn a great deal about the current financing environment and how to most effectively access credit.”

Additionally, Kevin Ellis, recipient of BoeFly’s 2011 Lender of the Year Award, will be presented with the award during the conference on March 7th. Along with Rozman, Ellis will be featured as an expert panelist at the conference. BoeFly’s Lender of the Year Award recognizes lenders who exemplify qualities of the Ideal BoeFly Lender, including innovation, responsiveness, diligence, serving clients’ needs, embracing technology and executing well.

About BoeFly

BoeFly makes it easier to obtain small business loans (http://www.boefly.com/) by reducing the time, cost, complexity, inefficiency and frustration associated with small business lending.  Its online proprietary matching technology connects small business borrowers with multiple lenders from among its over 1500 participating banks, based on the lending profiles provided by the banks and the information provided in the borrower’s loan request.

Borrowers build a complete decision-ready loan request online using BoeFly’s exclusive “SmartForm” technology which, when completed, provides the information that over 1500 lenders nationwide indicated to BoeFly they want to see before moving forward with a loan request. The SmartForm is easy to use and guides borrowers through the process. Once BoeFly’s matching technology identifies compatible lenders, borrowers then have complete control over which lenders can instantly access their loan request. Using BoeFly, borrowers can connect with multiple lenders quickly and easily, providing a greater probability of obtaining a loan, as well as more favorable loan terms resulting from the creation of a competitive marketplace.   Lenders benefit by being presented with only those loan requests that fit their lending profile, dramatically lowering their cost and time of origination. BoeFly is not a broker. Borrowers pay a small one-time fee and lenders pay an ongoing subscription fee; BoeFly never charges transaction or referral fees.

BoeFly, now in a Strategic Alliance with the International Franchise Association to expand credit access to franchisees, offers a Franchise Solution that brings these benefits to the large and growing small business franchisee community and is the choice of over 100 brands, including Dunkin’ Donuts, Carl’s Jr., Express Personnel and Kiddie Academy, among many others.

BoeFly’s Affiliate Solution is the financing exchange chosen by the Association of Small Business Development Centers, representing approximately 1,000 centers nationwide, which are funded in part by the U.S. Small Business Administration, to serve small businesses, and Franchise Gator, the leading site for information on franchise opportunities.

BoeFly was founded by small business owners and small business lending experts with extensive small business lending experience. The company is privately-held and is based in New York City. http://www.boefly.com.

Media inquiries:
Bill Fallon | keating/co. | 212.925.6900 | bfallon@keatingco.com

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BoeFly connects small business borrowers, franchisors, and lenders online to facilitate the process of small business lending. For more information please visit http://www.boefly.com