Seattle Business Coach Gives Thumbs Up in Review of ‘Power of Habit’

March 4, 2012 - PRLog -- Lovers of knowledge and wisdom periodically get an opportunity to read a book that delivers particularly valuable insights, according to Seattle business-performance consultant Terry Corbell.

Mr. Corbell says such a well-written book is “The Power of Habit: Why We Do What We Do in Life and Business,” by Charles Duhigg.

It's one of the year's best books for people who want to enhance their career or lifestyle, writes Mr. Corbell.

“Mr. Duhigg uses his talents as a story teller to explain case studies and fascinating research into habits,” writes Mr. Corbell at http://www.bizcoachinfo.com. “Mr. Duhigg adroitly explains how our habits affect us; and how we can change our habits for success in our lives, businesses and communities.”

He quotes the author on the value of improving our habits in our personal lives, business and community:

“A habit is a behavior that starts as a choice, and then nearly becomes a nearly unconscious pattern,” writes the author, Mr. Duhigg, who is also a reporter for The New York Times.

Mr. Duhigg explains how some people have productive habits that lead to positive results.
“Every habit – no matter how simple or complex – has the same structure, a ‘habit loop’,” explains the author. “There is a cue, a trigger that tells your brain to go into automatic mode. Then there is routine, which can be physical or mental or emotional behavior.”

Mr. Duhigg writes how we then experience the resulting “reward.”

Mr. Corbell believes the book’s author skillfully shows if we understand how habit loops work, we can go about the business of changing them for the better. This means even seemingly insignificant “keystone habits” make a difference for success or failure in a multitude of ways.

The book gives a good example how the right habits lead to rewards:

“When people start habitually exercising, even as infrequently as once a week, they often start changing other, unrelated patterns in their lives,” Mr. Duhigg writes. “Typically, people who exercise start eating better and getting to work earlier. They smoke less, and show more patience.”

The book provides such informative principles that are illustrated in case studies, such as:

 Why a habit of “grit” is more important than any other attribute
 Why dental hygiene was so problematic early in World War I, it was a national security risk – but how Pepsodent’s advertising agent was a catalyst for solving the problem
 How Starbucks profits by innovating in human resources
 Why Alcoholics Anonymous is so successful in helping people recover from alcoholism
 How Target as a retailer knows how to influence consumer spending

"The book is helpful for anyone who wants to be successful whether in management or as a young professional in any industry," believes Mr. Corbell.

Read the full details of Mr. Corbell’s review: http://www.bizcoachinfo.com/archives/9973

As a profit professional, Mr. Corbell providing valuable services: http://www.bizcoachinfo.com/managemen-services

Mr. Corbell’s portal, The Biz Coach, provides countless business-coaching strategies: Planning, Operations, Marketing/Sales, Finance, Tech, Public Policy, HR, and Wall Street.

Plus, it has informative news videos: World, U.S. Business, Economy, Markets, Health and Sports.

All columns and videos are free.

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Biz Coach Terry Corbell is a business-performance consultant and profit professional. Also as a longtime media columnist, he publishes performance-enhancing strategies at The Biz Coach: http://www.bizcoachinfo.com, Proven Solutions for Maximum Profits.