British Swim Stars Open New Speedo Westfield Store

March 16, 2012 - PRLog -- The new store situated on ‘The Street’ showcases a variety of swim essentials as well as Speedo’s new product innovation, the Fastskin³ Racing System®.

In addition, the swimmers fresh from the success of Olympic qualification were on hand to meet fans and sign autographs at The Speedo Roadshow which was situated outside the new store.

The Speedo Roadshow aims to inspire people to get swimming and to promote how much fun it can be. The Roadshow showcases all the latest swim products in an exciting and engaging setting with swim advisors on hand to provide advice, swimming tips and help people find the best products for them.

The Speedo Roadshow will be touring the UK and Europe through 2012, visiting key retail outlets, retailer HQs and top consumer events and festivals looking to promote swimming and water sports as a fun family activity.

For more information visit www.speedo.co.uk

ENDS

For further information please contact:

Rae Young       rae@brandnation.co.uk       0207 940 7176
Jenny Scott             jenny@brandnation.co.uk        0207 940 7178

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Brandnation is an integrated marketing, PR and communications agency based in central London, specialising in multi-dimensional creative brand campaigns across fashion, sport, lifestyle and beauty sectors.