WUSA-TV in Washington D.C. Inks Media Partner Agreemnt to Enhance Business-to-Business Communication

March 20, 2012 - PRLog -- Washington, D.C. – W*USA-TV announced today it entered into an exclusive media partnership with JG Business Link International, focusing on enhancing key business-to-business communication between Maryland and South Korea. JG Business Link International represents Maryland to South Korea for foreign investment and export service, among several industries.

W*USA-TV is the home of Washington, D.C.’s, most important programming for decision makers in science, bio-technology, energy and defense. Dubbed the Power Block, W*USA airs “BioCentury This Week,” “Platts Energy Week” and “This Week in Defense News with Vago Muradian” each Sunday morning.  The Power Block reflects W*USA’s strong commitment to quality television programming that is important to Washington, D.C., decision makers.  

Wonro Lee, JG Business Link International CEO, said, “The partnership with W*USA-TV and JGBLI emphasizes the growing globalization of the international marketplace.  We are excited about working with such an established broadcast partner, and in particular with WUSA’s Power Block. The programming in the Power Block offers business leaders a chance to reach other business leaders in a way that no other media can.  JGBLI is committed to opening opportunities for Korean businesses to enter into the U.S. market, and this partnership is a new gateway.”

Allan Horlick, who is executive producer of the Power Block, said, “We are delighted to be partnering with JGBLI as we work together to use the unique audience delivery of our Power Block programming to create new business opportunities between government officials and business leaders in Korea and our viewers across the region, particularly in the state of Maryland.”

Mark Burdett, president and general manager of W*USA-TV, said, “This announcement reflects the dynamic changes taking place across today’s media landscape. The fact that we are serving an audience of global business and government leaders offers many exciting, new opportunities going forward.”

The state of Maryland has significant interest in strong ties with South Korea, which is one of the state’s largest export markets. JG Business Link International is a full service consulting firm that provides business development services, including biotechnology development, for international clients and provides a forum to address these needs.

For additional information or an interview, please contact:
Allan Horlick – ahorlick@wusa9.com
Wonro Lee -  (o) 301-916-7211 (c) 240-506-8968/wlee@jgbli.com