Survey: Moms Say They Need Pre-Mother’s Day Time Off

May 1, 2012 - PRLog -- As Mother’s Day approaches and in recognition of the 4th Annual National Mom’s Nite Out on Thursday May 10, 2012 (http://www.momsniteout.com), BSM Media, producers of Mom Talk Radio and BlueSuitMom.com and its event partner, Simon Malls, offer results of an online survey* on why Moms need a night out before the traditional Mother’s Day holiday. The survey reveals the many types of activities Moms enjoy, concerns and details they face and reasons why the household CEO deserves to celebrate with other Moms.

•   Over 85% of mothers report that they devote multiple hours of Mother’s Day to the other moms in their lives (i.e., mothers-in-law and grandmothers)  
•   More than 75% of moms celebrate with two or more other mothers in their family, with almost every mother (92%) devoting a few hours to an entire day making Mother’s Day celebrations special for the other Moms in the family

“National Mom’s Nite Out gives moms their own time to celebrate motherhood,” says Maria Bailey, Host of Mom Talk Radio and creator of the internationally recognized events of National Mom’s Nite Out. “We put a lot of time in to making Mother’s Day perfect for our own mothers, aunts and grandmothers that a special pre-Mother’s Day celebration is definitely in order,” Bailey added.

Moms want a night off and have some very definitive thoughts about the details.  Survey findings reveal that:

•   A lack of money (33%) and childcare (17%) are the greatest challenges for taking a night off
•   Childcare is an issue. When Dads are caregivers, 65% of moms worry that bedtime will be late or Dad will fall asleep before the children
•   Once Moms get out of the house, you can bet they let their hair down, literally. Over 75% of Moms prefer a natural hairstyle, 89% wear jeans and almost 60% like to wear black

Since almost 30% of Moms preferred going to the mall with friends and 63% like to have dinner and drinks at a local hot spot, National Mom’s Nite Out offers the perfect reason for Moms to get out of the house before the often hectic schedule of the official Mother’s Day holiday.

On May 10, 2012, millions of Moms will gather from coast-to-coast, from New York to San Diego and hundreds of locations in between to enjoy food, entertainment, prizes and a very special night off.  Events are planned at over 100 Simon Malls, restaurants, homes and hotels. For locations of National Mom’s Nite Out events at Simon Malls, visit http://simon.com.

Moms can learn about events in their area or national and online events by visiting the National Mom’s Nite Out website at http://www.momsniteout.com.  For more survey results and interview opportunities with Maria Bailey or National Mom’s Nite Out regional and local event hosts, please email Mary Donnellan at mary@bsmmedia.com.

*The survey was conducted between March 12 – March 25, 2012 of Moms with at least one child under the age of 18 years old, living at home.  The survey yielded 1,312 responses.

About National Mom’s Nite Out

National Mom’s Nite Out™ is a national event produced by BSM Media, Inc. www.bsmmedia.com and created by Maria Bailey, host of Mom Talk Radio and author of “Power Moms.”

In its fourth year, the event attracts over 11 million moms who participate in celebrating motherhood online via Twitter @MomsNiteOut, local events, in home parties and special events held at popular mom spots such as Simon Malls. National Mom’s Nite Out occurs each year on the Thursday before Mother’s Day.  For more information about National Mom’s Nite or BSM Media, please visit www.bsmmedia.com  or www.momsniteout.com    

Follow National Mom’s Nite Out on these media channels:
Facebook: http://facebook.com/momsniteout
Twitter: http://twitter.com/momsniteout
YouTube: http://www.youtube.com/user/NationalMomsNiteOut