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Follow on Google News | UniversalSurvey, SurveyHealthCare, OpinionSite Select Kinesis’ Market Research Solution SuiteKinesis Survey Technologies' Survey and Panel Management Software Chosen By Universal Survey For Its Three Global Divisions
As one of the largest independent and privately held market research data collection companies, Universal conducts survey and panel research on a global scale and across numerous industries. Following an evaluation of several leading market research solutions, Universal elected to implement use of the Kinesis solution suite. “With Universal’s extensive and diverse client base, we require a software platform that provides market-leading functionality and seamless integration between survey and panel management functions,” says Mike Lefkowitz, Co-Chief Executive Officer at Universal Survey. “Kinesis offers all of the necessary tools, and also continually enhances its software to ensure we have the latest market research technologies at our disposal.” The Kinesis survey and panel management solutions enable full multimode and multilingual project execution. These features are essential for Universal since it utilizes multiple data collection modes (including telephone, web, smartphones and tablet computers), and delivers surveys in 50 languages. The Kinesis platform also includes a robust community panel website solution and highly advanced reporting capabilities. “Kinesis is very pleased that our survey and panel platform enables Universal to achieve its data collection and analysis goals,” said Kinesis President Leslie Townsend. “Universal is a company that is committed to market research innovation, and offers outstanding quality and value.” About Kinesis Survey Technologies Kinesis Survey Technologies, LLC provides a multimode survey and panel management product suite to advance innovation in both mobile and web-based market research. Delivering intuitive, state-of-the- About UniversalSurvey / SurveyHealthCare / OpinionSite Universal is a leading provider of market research data collection services. Privately held and headquartered in New York, USA, Universal maintains three global divisions: OpinionSite, UniversalCATI, and SurveyHealthCare. The company offers domestic, international and in-language interviewing in over 50 languages, and provides web survey design, programming, hosting, and reporting functions. For more information, visit www.universalsurvey.com, www.surveyhealthcare.com, www.opinionsite.com. End
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