BoeFly’s Mike Rozman to be Panelist at International Franchise Expo Finance Bonus Session

June 14, 2012 - PRLog -- New York, NY – Mike Rozman, co-president of BoeFly, the premier online marketplace connecting small business borrowers with lenders and a strategic ally of the International Franchise Association (IFA) to expand credit access within the franchise community, will represent BoeFly today as an expert panelist at the International Franchise Expo’s Private Equity & Franchise Finance Bonus Session at the Javits Center in New York City. The panel, "Building a Finance Toolkit for Franchisees", will be led by moderator Ron Feldman, CEO of Franchise America Finance, and will offer franchise executives tools and solutions as well as pitfalls to avoid in this critical aspect of franchise growth.

As a panelist, Rozman will cover topics such as franchisee credit access and the state of lending to franchise businesses with unique insight from the latest monthly IFA/BoeFly Franchise Lending Index (http://www.boefly.com/franchise-lending-index).

“Because credit access is such a wide-reaching challenge within the franchise sector, it has become increasingly critical for both franchisors and franchisees to understand the trends and fluctuations that exist in franchise lending,” Rozman said. “To better assess these factors, the IFA/BoeFly Franchise Lending Index is highly useful as both an informative and diagnostic tool for franchise executives to understand the lending market and plan for growth and success.”

Other panelists in “Building a Finance Toolkit for Franchisees" will include:
•   Reginald Heard, President & CEO, Bankers One Capital
•   David Nilssen, President & CEO, Guidant Financial
•   Lynn Ozer, EVP, Susquehanna Bank
•   John Teza,Chief Development Officer, Jersey Mike's Subs

About BoeFly

BoeFly makes it easier to obtain small business loans (http://www.boefly.com/) by reducing the time, cost, complexity, inefficiency and frustration associated with small business lending.  Its online proprietary matching technology connects small business borrowers with multiple lenders from among its over 2,200 participating banks, based on the lending profiles provided by the banks and the information provided in the borrower’s loan request.

Borrowers build a complete decision-ready loan request online using BoeFly’s exclusive “SmartForm” technology which, when completed, provides the information that over 2,200 lenders nationwide indicated to BoeFly they want to see before moving forward with a loan request. The SmartForm is easy to use and guides borrowers through the process. Once BoeFly’s matching technology identifies compatible lenders, borrowers then have complete control over which lenders can instantly access their loan request. Using BoeFly, borrowers can connect with multiple lenders quickly and easily, providing a greater probability of obtaining a loan, as well as more favorable loan terms resulting from the creation of a competitive marketplace.   Lenders benefit by being presented with only those loan requests that fit their lending profile, dramatically lowering their cost and time of origination. BoeFly is not a broker. Borrowers pay a small one-time fee and lenders pay an ongoing subscription fee; BoeFly never charges transaction or referral fees.

BoeFly, now in a Strategic Alliance with the International Franchise Association to expand credit access to franchisees, offers a Franchise Solution that brings these benefits to the large and growing small business franchisee community and is the choice of over 100 brands, including Dunkin’ Donuts, Carl’s Jr., Express Personnel and Kiddie Academy, among many others.

BoeFly’s Affiliate Solution is the financing exchange chosen by the Association of Small Business Development Centers, representing approximately 1,000 centers nationwide, which are funded in part by the U.S. Small Business Administration, to serve small businesses, and Franchise Gator, the leading site for information on franchise opportunities.

BoeFly was founded by small business owners and small business lending experts with extensive small business lending experience. The company is privately-held and is based in New York City. http://www.boefly.com.

Media inquiries:

Bill Fallon | keating/co. | 212.925.6900 | bfallon@keatingco.com