Follow on Google News News By Tag Industry News News By Place Country(s) Industry News
Follow on Google News | ![]() Dynamax puts a digital face to Healthcare communications in its new white paperUK- based digital signage software company, Dynamax release its latest white paper ‘’Digital Signage for Healthcare’’ that explains the advantages of digital posters over printed ones in a healthcare environment.
As costs- reduction and patient satisfaction are the two mantras in healthcare nowadays, the paper also emphasizes these two, explaining the connection between information, patients’ experience, results and funding. Making reference to recent research conducted in the UK and announcements from Britain’s National Health Service officials (i.e. the aim of reducing paper consumption and increasing IT investments) The 16- page document goes on by presenting the advantages and disadvantages of the two main types of digital signage systems, letting the reader choose between the two and encouraging them to go beyond content and technology and see the grander scheme of things (context, goals, ROI and measurements) The white paper proposes that healthcare institutions should set measurable objectives for their networks of displays such as sign up rates for advertised services, fewer complains or lower print- related costs. They should regularly check if those are attained and adapt their strategy accordingly. Readers are encouraged to experiment with the technology and leverage the flexibility provided by digital signage software, such as Dynamax’s digitalsignage.NET (http://www.digitalsignage.net/ ‘’Digital Signage for Healthcare’’ can be downloaded for free from Dynamax’s website http://www.digitalsignage.net/ End
|
|