Europe’s Leading Chemical Supply Chain Event Takes Place in April - Antwerp

Feb. 14, 2013 - PRLog -- Now in its 12th year, LogiChem has established itself as the world’s largest and most senior gathering for the chemical supply chain community. Thorough research with the leading minds in the industry has shown that delivering a commercially-driven supply chain is the biggest challenge that chemical manufacturers are facing in 2013.

Macroeconomic factors, such as a volatile economic environment and increasing pressure on European margins due to the rise of Shale Gas in North America and large outputs from emerging markets, force supply chain managers to standardise processes and to deliver improved supply chain best practices and modelling systems.

Mark Nikolich , the CEO Europe for Braskem, who is speaking at LogiChem states that these challenges can be turned into opportunities  for growth. In his opinion, the chemical market can take advantage of volatility in the current climate by investing in people and specific projects, achieving improved synergies in multiple regions, and by understanding the risks and capitalising on the opportunities in current global production and demand trends.

He is the first-ever CEO speaker at LogiChem (http://www.wbresearch.com/logichemeurope/), in a year that has seen a marked increase in senior-level representation at the event. He will be discussing the importance of using the supply chain to drive the commercial strategy, alongside Senior VPs from P&G, BASF, Bayer, Lyondell Basell and many other top tier chemical manufacturers.

The key topics of discussion for LogiChem 2013 will be:

SEGMENTATION: bridging the gap between strategy and execution and devise and deploying accurate segmentation of customers, services and product portfolio
COMMERCIALLY-DRIVEN SUPPLY CHAIN: Moving the supply chain from being a cost centre to a profit enabler
PROCESS EXCELLENCE: Achieving SC governance and process excellence at enterprise-wide level
COMPLEXITY: Managing complexity from a strategic level to grow your product portfolio
GLOBAL MARKETS: US chemicals market outlook in the light of the shale gas market expansion
AGRO CHEM: Overcoming market volatility and capitalising on growth within seeds

To find out more information about the event, access white papers, case studies and interviews with leading chemical supply chain experts, request the latest attendee list and agenda or to register visit http://www.wbresearch.com/logichemeurope/