Marc McGurren Will Be A Guest Presenter For Popular Automotive Education Program

EATONTOWN, N.J. - June 7, 2013 - PRLog -- First Class Educators is pleased to announce that Marc McGurren, Partner at PCG Consulting Inc., will be a guest presenter during the twelve-week online automotive education program known as Automotive Internet Program (AIP).

The Automotive Internet Program continues to evolve and set the highest standards for online automotive education by attracting the industry’s finest speakers and educators.  This year the AIP is pleased to offer five experts in automotive marketing and operations as trainers for the program.

Mark is a regular contributor and former community editor for Drivingsales.com, speaker at multiple automotive conferences including the Automotive Boot Camp, Digital Dealer Workshops, Driving Sales Executive Summit, Digital Marketing Strategies Conference.  Recently, Marc was featured on the cover WardsAuto Dealer Business Magazine for his strategies on being one of the top General Motors Internet dealerships in the country. With more than 8 years of automotive experience he has held positions that range from salesperson, sales manager, finance manager, general manager, assistant service and parts director as well has his current position as internet director.

Marc will bring his expertise in Internet and BDC processes to the Automotive Internet Program.  He continuously travels the country helping hundreds of dealers of all kinds develop and perfect their Internet and BDC processes.  Now more dealer professionals can benefit from his knowledge when they register for the AIP.

His passion and desire to execute digital marketing strategies is contagious and his track record of “you can’t fix what you don’t know” has helped the Jerry Durant Auto Group have the best year in 42 years and sell over 10,800 cars in 2011.

The AIP is hailed as the industry’s elite training tool to teach dealer employees cutting edge digital tactics across all spectrums including social media, content marketing, reputation management, video, PPC SEO, remarketing, display advertising, mobile websites and more.  Each interactive course is taught online, so dealer professionals can participate from anywhere in the country.  Travel and out of dealership time is also eliminated with the convenient online format. The goal of the Automotive Internet Program (AIP) is to give dealership employees the skills needed to create their own Internet marketing strategy at their dealership.

The next AIP starts October 2013.  To learn more about the curriculum and presenters, please visit http://www.automotiveinternetprogram.com

For more information about PCG Consulting, please visit http://www.pcgconsultingservices.com

About First Class Educators

First Class Educators (FCE) offers high impact digital marketing education, private or partnered events and a variety of consulting opportunities for all industries throughout the US and Canada.  

Featured national and upcoming events include AutoCon, Digital Marketing Strategies Conference 2014 and the Digital Marketing Blitz 2014.

FCE also offers the Automotive Internet Program, an intense online training program that provides certificates in Digital Marketing and Social Media for dealership employees across the US and Canada as well as private partnered events with top vendors and industry leaders.

http://www.firstclasseducators.com/

Media Contact:

Carrie Hemphill

Managing Director

First Class Educators

732.734.6993

carrie@firstclasseducators.com