Mergers & Acquisitions firm Cutwater Shift, LLC completes merger of CR Shifft and Madaket Cutwater

ST. LOUIS - June 9, 2013 - PRLog -- St. Louis, Philadelphia, New York - Cutwater Shift is a new concept in M&A in that it works before, during and after a transaction to increase equity to appropriate and sustainable levels. Cutwater Shift provides industry-specific knowledge and research to combine the right two business operations in a seamless and synergistic fashion to combat the dangerous loss of shareholder equity after a merger.

Created from the merger between CR Shifft and Madaket Cutwater (a division of Madaket Growth), Cutwater Shift now has the in-house capability to deliver the same performance improvement programs long used by Fortune 500 companies to increase sales and operational efficiencies. From the merger with Madaket Cutwater, Cutwater Shift has the powerful resource of Profit Growth International (PGI). PGI provides programs for performance improvement with incentive recognition powered by Maritz Motivation Solutions, the St. Louis-based leader in global performance improvement rewards and incentives. Collectively, the merged entity will have six affiliated companies all focused on preserving and multiplying equity through performance improvement and mergers & acquisitions.

Christopher Riley will serve as Chairman and Managing Member of Cutwater Shift. Mr. Riley has three decades of experience with a diverse background owning, operating, and keeping American companies focused on sustainability. He was Founding Partner in CR Shifft - Turnaround Specialists, and Founder of the Giving Legacy organization, an organization that works with family and corporate foundations that want to make a difference in philanthropy efficiently and effectively. Mr. Riley also has served as Interim CEO/COO/CFO for companies in growing or challenging environments where he analyzes and implements complex strategic plans for organizations looking to move to the next level.

Cutwater Shift’s alliance with Profit Growth International will provide clients with performance improvement programs and tie real and measurable fiscal achievements to meaningful rewards and incentives. According to Jill Eichwald of Maritz Motivation Solutions in St. Louis, “Including rewards in a performance improvement solution is a proven strategy to engage employees and align them with a company’s goals. Maritz Motivation Solutions has provided performance improvement solutions to major US and global companies for many decades.”

Cutwater Shift will operate initially from offices in St. Louis and metropolitan New York and Philadelphia, but anticipates rapid geographic expansion in the United States.

About Cutwater Shift. LLC Based in St. Louis with initial offices in New York and Philadelphia, Cutwater Shift is a business mergers and acquisition services firm established to bring high-level business-improvement solutions to privately-held companies to achieve highest value with the greatest sustainability. www.cutwatershift.com

About Profit Growth International. LLC Based in New York with offices in St. Louis, St. Louis, Profit Growth International is a business services firm established to bring high-level business-improvement solutions to smaller, privately-held companies. PGI’s business strategy and performance-improvement solutions help business owners drive improved methodologies and outcomes from all key areas of a company’s operations. www.profitgrowthinternational.com

About Maritz. Motivation Solutions Based in St. Louis, Missouri, Maritz Motivation Solutions is part of the Maritz family of companies. It offers full-service reward and recognition, sales incentive and channel loyalty programs to U.S. and global companies. Maritz Motivation Solutions delivers best-in-class rewards and fulfillment services, including purposefully-chosen merchandise and experiences that excite, motivate and recognize people. The people who work for Maritz Motivation Solutions are dedicated to being the best in the business. For more information, visit www.maritz.com

For more information, please contact:
Christopher Riley
cr@cutwatershift.com
www.cutwatershift.com

New York: 646-470-2380 | Philadelphia: 484-393-2380 | St. Louis: 636-388-8733