A constellation of luminaries as input panel & kpmg in India as Process Advisors & Evaluator to Asia

June 10, 2013 - PRLog -- NEW DELHI, May. 24, 2013|| A World Consulting & Research Corporation (WCRC) and ibrands 360 research initiative – brings to the fore the most promising companies showcased on the premiere and most exhaustive multi-platform brand credibility project on the most promising brands from Asia under USD $ 10 billion.

Expressing his views on the development, Abhimanyu Ghosh, Executive Editor & Managing Director, World Consulting & Research Corporation said, “Asia’s Most Promising Brands is a series of Global Most Promising 500 that accentuates brands and leaders involving the most promising nations of Asia. The project will exhibit a research-based listing of the most promising brands and leaders, and the premiere such an initiative will be presented in a coffee table book, a portal and broadcast format, further enhanced by mobile apps, a paperback (soft book) business version and an awards celebration bolstered by a brand festival -The Asian Brand & Leadership Summit – Dubai. The composite toolset of intrinsic and extrinsic brand barometers is - advised and evaluated – by KPMG in India with precision-driven checks and balances at critical junctures of the research methodology that comprises an eminent panel of International Jury members, brand values-driven online voting parameters and in-depth analysis by the ibrands 360 research team”.

Moreover on the subject he added, “To achieve our principal objective of creating and presenting Asia’s Most Promising Brands as an authentic, landmark and transformational product for the brand, business and marketing fraternity at large, we are adhering to a rigorous research methodology, with the holistic framework of the project advised and evaluated by KPMG in India. The all-encompassing and definitive evaluation of the process protocols and study parameters by KPMG in India – as laid down for all categories and their respective brands by ibrands 360 research – is absolutely vital to augment and reinforce the research authenticity of Asia’s Most Promising Brands.”

Asia's Most Promising Brands 2012-13 involves a highly distinguished and much-admired jury panel, comprising specialists and garnering experiences from a diverse spectrum, a few names include Professor Malcolm McDonald - Chairman of Malcolm McDonald International Ltd. (Executive Chairman of the Jury), Lord Swaraj Paul - Chairman of Caparo Group (UK), Lord Karan Bilimoria - Chairman of Cobra Beer (UK), Mr. Mehul Choksi – Chairman and Managing Director, Gitanjali Group (India), Mr. Milind Kangle - Group CEO of Lycamobile (UK), Ms. Priti Patel - Member of Parliament (UK), Mr. Oliver Ellis - Managing Director, Publicitas for UK and Middle East, Mr. Ashish Bhasin - Chairman, India and CEO, South East Asia of Aegis Media, Mr. Rabeth Khan - CEO, Carat Media (Bangladesh), Mr. Tanvir Kanji – Chairman of Inca Tanvir Consortium of Advertising, PR and Media among many more.

Asia’s Most Promising Brands & Leaders 2013 will be launched during the Asian Brand and Leadership Summit 2013: a two-day celebration and brand summit. The Asian Brand and Leadership Summit 2013

will be attended by luminaries of the marketing, advertising and branding spectrum including corporate leaders, marketing communication heads, brand custodians and business professionals across Asia, VIPs and dignitaries.

World Consulting & Research Corporation (WCRC) is a 360-degree brand research, knowledge and consulting enterprise offering a proactive approach toward in-depth understanding of the branding scenario backed by industry experience andengineeringinnovation-ledquality brand solutions aimed at deriving optimal value for its clientelethrough differentiated and transformational strategies in the spheres of management, branding, finance and human resources.Currently engaged in the biggest properties in the world of brands and leaders, among WCRC’s prominent ongoing brand projects are Asia's Most Promising, Global Most Promising, CultBrands: The 100 Most Valuable Brands, India’s Most Promising, CBQ, CEO Asia, and the Insight Series. All these properties bear exclusive rights of World Consulting & Research Corporation.