OFF DUTEE Appoints Brandnation to handle consumer PR

June 12, 2013 - PRLog -- Off Dutee is a directional fashion brand for girls who favour a laid-back look. Off Dutee presents head-turning collections consisting of luxurious oversized staple tees and tanks as well as trend led pieces including high waisted knicker shorts and cropped tops. The brand mixes playful quotes and slogans, chic motifs and on-trend prints.

Off Dutee was launched by a best friend design duo in 2011, who sought to make their own modern and chic jersey tees, tanks and sweats, perfect for any ʻoff dutyʼ occasion.

Brandnation will be working to an extensive PR brief within both consumer and trade media and covering all products produced by the brand. The agencyʼs current fashion roster includes Glamourous.com, Kangol, Firetrap, Silhouette, Scandale, Wacoal, b.temptʼd, House of Holland underwear, High and Mighty and Soviet.

Head of Fashion, Alina Wallace says: “Off Dutee has a fantastic product offering with great potential and a very bright future. It is a great addition to our fashion portfolio and we are very exited about working with the OD team.”

Sarah Miller from Off Dutee says, “Off Dutee are delighted to be the new addition to the Brandnation portfolio and are very excited to work with their very talented team on the intense PR plan. Brandnation are the perfect industry insiders to help nurture OD and take the brand to it's full potential.

For more information on working with Brandnation, please contact us on sarah@brandnation.co.uk or (0)207 940 7170.

Brandnation is a fully integrated Public Relations and communications agency specialising in Sport, Lifestyle, Fashion and Health & Beauty.

Brandnation PR is part of Brandnation, which includes Brandnation Design, Brandnation Digital and Brandnation Productions. www.brandnation.co.uk.