ActiveJunky.com Unveils First Women’s Specific Backpacking Gear Guide

DENVER - July 17, 2013 - PRLog -- FOR IMMEADIATE RELEASE

CONTACT:  Danny Effron

Active Junky COO

(610) 864-5844 / danny@activejunky.com

ActiveJunky.com Unveils First Women’s Specific Backpacking Gear Guide

New Guide Tailors to Women’s Needs in the Backcountry

(DENVER, CO) July 17, 2013 – ActiveJunky.com has stepped up their content with the first ever interactive women’s specific backpacking gear guide covering over 40 women’s products.  The guide covers the best of women’s backpacking gear with in-depth reviews and ratings from women testers themselves.  The guide is live on the site and can be found here Women’s Backpacking Gear Guide (http://www.activejunky.com/gear-guide/2013-womens-backpacking-gear-guide).

"I enjoy seeing other gals in the backcountry and think female specific gear guide is a simple way to make it that much easier for more women to get comfortable out there. Our bodies are built differently and we need different gear than men do-- and vice versa,” explains Heather Balogh, Owner of justacoloradogirl.com and one of the gear testers for the guide, “I loved being a part of this gear guide because not only did I get to learn about and experience all of the insanely fabulous technologies available to women, but I also got to contribute my two cents in order to help inspire more ladies make their way into the wilderness.”

Recent years have seen an influx of women’s specific products into the outdoor gear world.  Manufacturers are tailoring more and more gear to match the ergonomics of active women so that they can take their pursuit of adventure to the next level.  ActiveJunky.com noticed that with this influx of products, there was no comprehensive gear guide exclusively for women out there to make sense of the wide array of choices out there.  So, they teamed up with Deuter Packs and Tahoe Mountain Sports and asked four of their contributing female editors to carefully test and review the finest gear available.

“Our goal is to provide a selection of the best backpacking and hiking products curated by women, for women. We are proud to be the first in the industry to provide a comprehensive women’s backpacking guide  and allow women to make the most informed decision possible when it comes to their backpacking gear,” says Kevin McInerny, CEO of ActiveJunky.com, “More women’s gear is being released everyday into the outdoor world and ActiveJunky.com will continue to highlight the best women’s specific gear all year round.”

About ActiveJunky.com

Active Junky is an online community that provides the best gear and apparel for outdoor enthusiasts.  The Denver based company offers exclusive savings to over 200 top gear retailers such as REI, Backcountry.com and Patagonia through a cash back loyalty program and product price comparison tools.  Active Junky also provides an online media section that focuses on gear reviews, action sports videos, user generated reviews and other content relevant to the outdoor community.  

For more information, visit www.ActiveJunky.com.