Big Papa vs. The Big Boys - Big Papa Dill Pickle Popcorn is Nominated for Best New Product

WATERLOO, Wis. - Sept. 12, 2013 - PRLog -- Van Holten’s Big Papa Dill Pickle Popcorn (http://www.vanholtenpickles.com/Products/Big_Papa_Dill_Pickle_Popcorn.html) has been nominated in CSP's Retailer Choice Best New Products Contest. CSP is a leading source for convenience store industry news.

Steve Byrnes, Van Holten’s (http://www.vanholtenpickles.com/index.html) President stated “we were pumped when we got the news of our nomination. We’re a small Wisconsin manufacturer and we‘ve got the chance to beat out the big boys to win this award”. The other two products nominated in the Salty Snack Category are COMBOS® Baked Snacks 7 Layer Dip Tortilla (Mars Chocolate North America) and Mocha Coffee Almonds (Blue Diamond Growers).

Big Papa (http://www.vanholtenpickles.com/Products/Big-Papa-Character-Pickle.html) Dill Pickle Popcorn was introduced earlier this year in June. Van Holten’s is the first in the US to sell a ready to eat dill pickle flavored popcorn and distribute it on a national level. Van Holten’s Vice President of Sales & Marketing, Eric Girard mentioned that the initial reaction to our Dill Pickle Popcorn has been overwhelming. It’s creating a lot of industry buzz and most importantly it’s selling well at retail. We are getting tons of interest nationally and you can find it at stores like CVS Pharmacies, Garden Ridge, Burlington Coat Factory and many grocery and convenience stores. Girard added that “wining this award would give a big boost to the success of this product and everyone likes to root for the underdog….especially when it’s your own product!”

Now in its 10^th year, CSP’s contest (http://www.cspnet.com/news/general-merchandise/articles/v...) is the industry's most significant new-product awards. Three finalists each in 28 different convenience store categories are chosen from a pool of hundreds of products that were nominated. This group represents the best new products introduced to the market within the past year. Voting for convenience store retailers opened Sept. 3 and will continue through Oct. 4. Winners will be announced in the December issue of CSP magazine.

About Van Holten’s

Business has been booming for Van Holten’s, having enjoyed 11 consecutive years of sales growth. Van Holten’s, founded in 1898 employs 70 people in Waterloo, WI. Famous for their Pickle-In-A-Pouch (http://www.vanholtenpickles.com/products.html), they playfully market their products as a bold tasting, better for you snacks. Their products are distributed in all 50 states and Canada and can be found at convenience stores, grocery stores, concessions stands, and many other retail outlets.

For more information about Van Holten's and their products, visit www.vanholtenpickles.com