Heiser Chevrolet Cadillac of West Bend's Employee Of The Month

WEST BEND, Wis. - Oct. 28, 2013 - PRLog -- When you visit the sales department at Heiser Chevrolet Cadillac, you are sure to meet our veteran Used Car Manager, Bob Felder. This month we recognize him for his dedication to both the Chevrolet & Cadillac brands as well as great customer service at Heiser.

Bob joined the Heiser team 1984 as a lot attendant and has been the Heiser Chevrolet Cadillac Used Car Manager since 2011. He has held several roles within the Heiser Automotive Group and has enjoyed the many customers he has meet along the way. Customers and colleagues alike describe him as a people person and clearly a family man. He often goes out of his way to say “Hi” to customers when they come in for service. And his family even comes in for the occasional visit while he is at work.

“I enjoy the friendly atmosphere at Heiser,” said Bob. “I like it when people in with their family to find their next vehicle. You can really get a sense of a customer by observing the interactions in that family dynamic. As a result, my staff and I can make sure we are providing them with a vehicle that fits all of their needs. Plus it’s fun to hear their stories. I’ve found that once you connect with the customer, and relate the Heiser experience to their lives, it breaks any stereotypical views of a car dealership,” he continued.

Bob’s personal philosophy is to strive for interactions with his customers that are open and fun. “At Heiser Chevrolet Cadillac, we understand purchasing a vehicle is a big decision and can be stressful.   Therefore, being honest and upfront about all the details throughout the process is important. I want to make sure my customers know their money and time is respected at our dealership,” stated Bob.  “When you buy a vehicle from us, you join our family. We are here to serve you and your neighbors as a resource and trusted partner.”

Outside the used car sales department, Bob has a busy family life. He loves spending time with his five children and four grandchildren! In fact, he will be welcoming his fifth grandchild within the year.

We invite you to email him at: bfelder@heiser.com.