High and Mighty Christmas Shopping Survey

Nov. 25, 2013 - PRLog -- High and Mighty have carried out a survey to look into the Christmas shopping habits of our every day man and there are some surprising results....

• The average amount of money spent by a man on their partner at Christmas in London and the midlands is £500, where the North East and North West ranges from £100 - £500

• 15% of the men in the North West of England don’t spend anything on their partners

• Contrary to popular belief 14% of men started their Christmas shopping in the summer, and only 3% living up to reputation of the Christmas Eve panic purchase!

• 38% of men start their Christmas shopping in November, 25% in December

• In comparison 21% of women start their Christmas shopping in the summer and 0.1% panic buy the day before! 10% of women are still shopping in December

• Women are more likely to split their shopping online and instore,as men are more likely to shop at the click of a mouse than venture to the local high street

• The UK was split into regional shopping preferences:

o London shoppers are more likely to pop instore than online

o Midlands hit the etailers over retailers

o North East of England have a balance of 50/50

o North West are online shopping fans

• 74% of women, and 70% of men would not buy their partners a Christmas present if they could get away with it. Only 14% of women and 17% of men would still buy a present out of choice

• When buying presents, 64% of women put a lot of effort into their presents with 48% of men trying to find the right gift.

• 34% of men admit to not putting any effort into their gifts.

• Socks, pants, slippers and cuffinks top the preferred gift list for men, with ties and nightwear coming in as the least desirable.

• Men prefer style over substance on receiving Christmas presents, with 98.2% not wanting a novelty present.

SURVEY CREDIT: highandmighty.co.uk

For more information on High & Mighty visit www.highandmighty.co.uk

Alina Wallace e: alina@brandnation.co.uk t: 0207 940 7185

Odette Freedman e: odette@brandnation.co.uk t: 020 7940 6253