RAIN Group Achieves Industry Leading Ratings for Comprehensive Sales Training Programs

FRAMINGHAM, Mass. - Nov. 25, 2013 - PRLog -- RAIN Group, a worldwide leader in sales performance improvement, today announced that it received “industry leading” ratings for the strength of its sales training and sales management programs and “very strong” ratings for opportunity management and account management from ES Research, an independent research firm that studies the sales training industry.

Across all 18 categories, including overall effectiveness, post-training reinforcement, range of target programs, and breadth of solutions, RAIN Group received high marks.

This annual evaluation reflects substantial developments in RAIN Group’s product suite over last year, including advances in eight categories.

According to Mike Schultz, President of RAIN Group and author of the Wall Street Journal bestseller Rainmaking Conversations, ES Research’s evaluation is a testament to the effectiveness of RAIN Group’s sales training programs, the comprehensive suite of learning tools and content, and its belief in reinforcement and training effectiveness.

“We’ve made significant investments in development in the last year, and it’s great to see this kind of response from an independent firm like ES Research,” said Schultz. “We strive to provide our clients with everything they need for sales performance improvement, from assessments and training to online learning, CRM integration and coaching. It’s great to have that effort recognized.”

In the evaluation of RAIN Group’s capabilities, the analysts note:

- “RAIN Group has done an admirable job transitioning itself to a major force in the sales performance improvement space.”
- “The firm continues to expand its technology base with tools to support the sales process, training preparation, and training reinforcement.”
- “RAIN Group’s intellectual property library is significant and covers all of the major [sales training] areas.”

“What impresses us most about RAIN Group is their ability to execute. They have consistently achieved their development goals and objectives over the past several years, driven by the founders’ relentless determination to earn their way into an industry leadership position,” said Dave Stein, CEO and Founder of ES Research Group.

To access the complete ES Research evaluation profile report, click here: http://bit.ly/15AuQDv.

About RAIN Group (http://www.raingroup.com)
RAIN Group is a sales training, sales consulting, and sales coaching firm. Located in greater Boston, RAIN Group helps companies with complex sales unleash the sales potential of their teams. The firm has helped tens of thousands of salespeople, managers, and professionals in more than 34 countries increase their sales and margins with its RAIN Selling^SM methodology.

About ES Research Group, Inc.
Based in West Tisbury, MA, ES Research Group (ESR) is a business advisory firm that helps companies evaluate, select, implement and measure their sales performance improvement programs. ESR offers a range of analytic and assessment reports, teleconferences and advisory services. ESR is the only source for independent research and advice on sales performance improvement programs and the companies that provide them.