Principal Marketing, Inc.’s Director of Operations Gives Talk at Industry Conference

GLEN ELLYN, Ill. - April 24, 2014 - PRLog -- The leadership of Principal Marketing, Inc. was excited that everyone from the company was able to attend the national industry conference in Chicago. The exclusive event which takes place every quarter is a chance for executives to receive in-depth instruction from top business leaders on best practices for the experiential marketing industry. The high-energy training included anecdotes and advice from seasoned business leaders as well as emerging leaders who have demonstrated excellence in their fields of expertise.

Kim, the firm’s director of operations, commented on the event, “The team really got the opportunity to network with top business leaders.” She explained further that by being able to hear the industry giants speak and even talk one on one with them, her team members were energized to continue to develop creative strategies for their clients.

In particular, they were all impressed by the incredible growth taking place within the industry and the opportunities available to those with a lot of drive and ambition. “Now that they’re back in the office, I’m already seeing how the lessons they learned and the new and innovative marketing skills they acquired are going to benefit our office. I’m sure with the inspiration they received; many of them are going to really shine as marketing leaders in the coming months.”

Principal Marketing, Inc.’s Director of Operations Speaks at Leading Industry Conference

Not only did Principal Marketing, Inc.’s executives take home a lot of valuable information for honing their skills as promotional experts, they were also pleased to listen to their own director of operations give a presentation to the large crowd of marketing executives. Kim was extremely honored to have been asked to speak at the event. She also hosted the regional meeting, a session specifically geared toward top performers in senior positions within the industry.

Kim reflected on her talks, “I really wanted to help other managers develop the skills they need to create a developmental conversation with their executives. This is something I’ve perfected over the years of working in the industry and it has been incredibly beneficial for my team.”

About Principal Marketing, Inc.

Principal Marketing, Inc. is a premier consulting and marketing services provider in the Glen Ellyn region of Illinois where they help emerging and Fortune 500 brands break into new markets with interactive promotions. Their personal approach to connecting clients with their audiences has won them praise as an innovator in the field. With a performance-based guarantee for their services, their client list is growing as companies realize that old forms of marketing pale in comparison to the outcomes experiential marketing can achieve.