New Street Publishes Audio Edition of Critically-Acclaimed Social Media How-To

NEWPORT, R.I. - May 29, 2014 - PRLog -- "[Proven Social Media Strategies for Building Community and Brands in the Digital Space is] a gem of a book. A lighthearted, humane and entertaining explication of the core principles behind the successful use of social media, with the Grateful Dead leading the way. Who knew?" - Phil Brownstein, Intuit

Unlike other books, Michael Malone's Proven Social Media Strategies goes well beyond simple platform-specific guidance to reveal the core principles, philosophy and techniques that lay behind every successful social media implementation.

Whether you are using Facebook, Instagram, Pinterest, Twitter or other combined options, the fundamentals explained here - fundamentals too often misunderstood or ignored by the multitude who tend to confuse "social media" with "media" - are sure to prove essential to your efforts.

Leading social media practitioner Michael Malone cites real world strategies adopted by such diverse brands as WoodenBoat Magazine and the Grateful Dead, and details clear "best practices" without which no attempt at social media outreach will succeed.

Are you building a social media presence catering to a large international constituency? Or simply local fans of a popular neighborhood coffeehouse? In either scenario, the same rules apply ... and Malone's insights will get you where you want to be far more quickly, efficiently and economically than would otherwise be the case.

In its Kindle and paper editions, published June 2013, the book has been a bestseller through direct sales to participants in social media symposiums and tutorial programs. Now New Street is delighted to make the book available in an audio edition splendidly narrated by Ward Paxton. The book has a running time of one hour, 46 minutes, and is available from Audible, iTunes and Amazon.

For more details, go to http://newstreetcommunications.com or contact Monica Wister at the e-mail address indicated.