Careington Launches New Brand, CareingtonLatino

FRISCO, Texas - July 14, 2014 - PRLog -- FRISCO, Texas, July 15, 2014   –   Careington International Corporation is proud to announce the launch of its new brand, CareingtonLatino. This new brand will market discount health care, wellness, lifestyle and financial products and services directly to individual consumers as well as small and large companies in the Hispanic market.

CareingtonLatino is a corporate initiative to help the Latino community obtain the care it needs to improve affordable access to care and maintain health and wellness. As of the launch, there will be five consumer savings plans available to market, and 10 more to follow in the coming months as the brand expands. These plans are easily accessible, affordable and can include anyone in the family. These products are not insurance. These custom plans are designed specifically to help the Latino community save money on health and wellness services.

“This initiative is very unique and special to me. This isn’t just about building a new brand for Careington,” said Laura Garza, Careington’s Multicultural Sale Manager. “It’s about building and strengthening a tight-knit community while maintaining the culture of family, health and traditions within the Latino community. I am very excited to be such an integral part of this project and hope to help change and improve the health of many Latinos and their families.”

CareingtonLatino’s website is offered in both Spanish and English, and a dedicated customer service line connects to friendly, bilingual representatives.

For questions and more information about the CareingtonLatino launch, please contact Laura Garza by email at LauraG@careington.com or by phone at (800) 441-0380 ext. 2928, or visit www.CareingtonLatino.com.