Pay-For-Performance Public Relations Meets Market Demand

Aug. 6, 2014 - PRLog -- BURLINGTON, VT and DENVER, CO – August 5, 2014 – Matrix Marketing Group, LLC, a digital marketing and training firm, announced today the full roll-out of its new Pay-for-Performance Public Relations (PR) program designed for small to mid-sized businesses to reduce public relations risk from retainer-based public relations agencies.

When CenterStone Technologies, a Denver based software firm, wanted to launch their new sales order management application, they knew what they wanted from a public relations agency - national trade media exposure. However, traditional public relations (PR) agencies only quoted monthly retainer fees of up to $10,000 for a broad package of services -- and none would guarantee results. That is when Peter O’Neil, executive vice president of sales and marketing found Matrix Marketing Group.

“Matrix Marketing Group’s Pay-for-Performance PR program is a great tool for us. Their unbundled services offer us more flexibility and provide us with qualified expertise we were looking for, said Peter O’Neil. Plus we are a results-oriented company and with this program we pay when Matrix Marketing Group delivers results.”

Matrix Marketing Group’s Pay-for-Performance Public Relations Program includes the following customer-centric value:

Pay for results only

No over billing due to activity based pricing models

Budget are in control by pre-determined media list

Learn more here: http://www.matrixmarketinggroup.com/pay-for-performance-p...

“Our Pay-for-Performance PR was created back in 2004 from our clients working with traditional retainer-based agencies and its been refined, said George Schildge, Founder and Senior Partner at Matrix Marketing Group, LLC.  Here’s how it works. Clients pre-approve tiered fees based on their targeted media outlets and publications. We pitch the media outlets our clients news, events, story ideas, case studies, and press releases. The fees are posted when coverage is published as a result of these efforts. It’s that simple.”

About Matrix Marketing Group, LLC

Matrix Marketing Group Matrix Marketing Group is a digital marketing and training firm that uses inbound marketing and combines workflow design, content, search, social media marketing, and public relations into integrated marketing campaigns. - See more at: http://www.matrixmarketinggroup.com/our-story

The company can be reached at 866-456-7277, pr@matrixmarketinggroup.com or www.matrixmarketinggroup.com

MEDIA CONTACT:

George Schildge

Matrix Marketing Group, LLC

866.456.7277

pr@matrixmarketinggroup.com (mailto:press@matrixmarketinggroup.com)