Growing need of reducing IT expenses driving the cloud computing market

MUMBAI, India - Jan. 15, 2015 - PRLog -- Cloud computing provides universal access to data with an internet connection, and considerably reduces organizations’ expenses on hardware, rental space and maintenance. Cloud computing promotes resource sharing, which is possible in various deployment models such as public, private, community and hybrid. Different service models of cloud computing include software as a service (SaaS), infrastructure as a service (IaaS) and platform as a service (PaaS). In India, cloud computing market size is being largely driven by SaaS applications, which provide a gateway for uptake of other models. Among SaaS applications, enterprise resource planning (ERP) and customer relationship management (CRM) enjoy high popularity with end users.

This report, Cloud Computing Market in India 2014 (http://www.researchonindia.com/cloud-computing-market-in-india-2014.html), gives an overview of the cloud computing market in India between 2014 and 2018. It has discussions on the cloud based applications, and the implementation of cloud computing in different industries. The report also analyses the market strategies of the key players and the factors that are affecting the market at present.

Key players

Cloud computing market in India is a fast growing one, with the result that it is drawing investments from a lot of big companies. The major companies in this sector range from public sector companies to private ones. Some of the major companies in the cloud computing market in India which are in the public sector are AGC Networks Ltd., Infinite Computer Solutions (India) Ltd., NIIT Technologies Ltd., Persistent Systems Ltd., Tech Mahindra Ltd., and Zensar Technologies Ltd. The major private sector companies are Microsoft Corporation (India) Pvt. Ltd., Birlasoft (India) Ltd., Netmagic Solutions Pvt. Ltd., and Orient Technologies Pvt. Ltd.

Key trends dominating the market

Demand for cloud computing is driven by a growing requirement to reduce IT budget, which is less than five per cent of overall revenue of firms across different industries. Significant improvement in broadband internet connectivity and high availability of smartphones encourage consumers to access feature-rich applications from remote locations. Also, cloud computing news reveals that a vast majority of small and medium enterprises (SMEs) are interested to adopt cloud computing, in an effort to be more innovative in their business processes and ensure customer satisfaction. However, data security is one of the major concerns of most firms which are considering adoption of cloud services. That is why, the future of cloud computing depends on how efficiently cloud service providers can manage data security, in addition to providing more value for their services. The current prospects of the market look bright and unless something drastic happens, this trend looks set to continue.