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Follow on Google News | ![]() Third Coast Analytics CEO joins Data Science team at Capture Higher Ed“I am most excited to join Capture because of its novel focus on behavioral web data. I believe we can solve some of the most challenging enrollment management problems for our partners by optimizing the predictive power in this rich data,” Pete said. Pete is joining Capture Higher Ed in its mission to replace antiquated student recruitment practices with more sophisticated data-driven activities and plans to build on the success he achieved while at analytics consultancy, TCA. In particular, Pete’s models averaged 94% accuracy when making enrollment yield predictions, and the company’s partner institutions saved an average of $100,000 per enrollment cycle. In his new role, Pete will focus primarily on building next-generation machine-learning predictive models to provide advanced analytics and better outcomes for Capture’s partner colleges and universities. He is also building a code-driven report system to generate deliverables to Capture’s partners more quickly and effectively than previously possible. Dr. Thom Golden, VP of Data Science, said, “Pete’s multi-faceted expertise in analytical research, statistical analysis and product development, makes him a key addition to the Capture data science team. Pete has quickly gained notoriety in our industry as an innovator and strategic thinker, and I’m looking forward to working together to provide the most sophisticated and accurate data-driven insights to our partners.” About Capture Higher Ed: Capture Higher Ed is the world’s best at using data and technology to help universities attract, engage and recruit mission-fit students. Capture leverages demographic, socio-economic and behavioral data to deliver valuable insights for more effective and progressive student recruitment. Using an algorithmic approach, Capture maximizes meaningful engagement with prospective students at the most influential times in their decision-making journey, providing a better ROI to its partner institutions. Capture’s proprietary technology is built specifically for enrollment professionals, with real-time analytics and data visualization tools to easily monitor progress and measure the success of enrollment goals at any time. Headquartered in Louisville, KY, Capture Higher Ed has served nearly 75 higher education institutions across the country, and has been recognized by Fortune as one of the greatest places to work and by Inc. 5000 as a fastest-growing U.S. company. To learn more about Capture Higher Ed visit http://www.capturehighered.com. End
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