The Simple Dollar Moves from Virtual Space to Brick and Mortar Location in Madison

MIDDLETON, Wis. - Nov. 5, 2015 - PRLog -- The Simple Dollar began as a website for people who are fighting debt and bad spending habits, while trying to build a financially secure future and still afford a few luxuries in life.  Today it gets over a million hits per month and has been listed as one of the best personal finance sites on the internet.  When The Simple Dollar, a subsidiary of Soda LLC, elected to plant roots in the Madison area and open a brick and mortar office in the Central Business District, Michael Gardon, the General Manager, hired Cresa to assist his firm in identifying an office space and negotiating terms against the landlord.

"This was a very fast-paced transaction," stated Ross Rikkers, Principal at Cresa Madison, "Michael had a clear view of the type of space that he wanted for his firm and it was our job at Cresa to present all of the options to him and to drive the best possible bargain."

"Cresa's services were outstanding," said Gardon. "We're nowhere near their largest client, but we got the white glove treatment and then some.  Cresa was able to locate, negotiate and close the perfect space for our growing needs.  I always try to minimize headaches in these kinds of transactions, and I'll use Cresa again to ensure a quality experience."

About Cresa

As Madison's only tenant brokers, Cresa Madison prides itself on successfully negotiating new leasing agreements or building purchases with the tenants' best interests in mind.  Unlike other brokers, Cresa Madison never represents landlords or sellers, so there is never a conflict of interest or a limited restriction on the number of properties available to their clients. Cresa Madison's knowledge of the Madison commercial real estate market is second to none and its team of tenant brokers uses this knowledge to provide its clients with the information they need to make solid real estate decisions with confidence.  For more information, visit www.cresa.com/madison.

About The Simple Dollar and Soda, LLC

The Simple Dollar is now owned by Soda, a newly formed media company dedicated to creating the most useful content and products on the Internet. Soda continues to preserve the natural feel and integrity of The Simple Dollar, while adding more articles, greater depth, and high-quality tools to help consumers manage their personal finances and make smart decisions.  More information can be found at their website:  www.thesimpledollar.com or www.soda.com.