Italian Luxury Goods Market Remains Highly Fragmented

Feb. 10, 2016 - PRLog -- LONDON – Competition in the Italian luxury goods market has always been quite intense, but there is still no single leader. The market continues to be highly fragmented, and a number of local companies play an important role in the marketplace, with the most renowned amongst them being Prada, Giorgio Armani, Dolce & Gabbana, to name a few. Top ten players had a combined value share of approximately 30 percent in 2015.

However, LVMH can boast a lead at the world’s brand owner level.

A single leader may emerge in the upcoming years since the foreign demand is likely to be strong, thus encouraging companies to work on deepening their footprints in the marketplace.

Non-grocery specialists continue to dominate the market in terms of luxury goods sales in the country. However, online shopping becomes increasingly popular due to lower prices offered by online sellers.

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