Bigtime Marketing on Little Money Workshop

ALBUQUERQUE, N.M. - June 7, 2016 - PRLog -- Local author Jan Zimmerman and SCORE mentor Pete Mikelson will present an interactive workshop about online and offline guerrilla marketing tactics that won't blow a small marketing budget. With imagination, creativity, and energy any small business can overcome limited budgets to gain new customers, retain old ones, and build a great reputation.

Learn how to:

• Conduct affordable market research
• Look at statistics for small business marketing
• Build a marketing plan
• Move from strategy to tactics and back again
• Price and discount goods and services

Sponsored by Albuquerque SCORE, the workshop will be held on Thursday, June 23, from 9:00 am - 12:00 pm at the Albuquerque Hispano Chamber of Commerce, 1309 Fourth Street SW, Albuquerque 87102. There is parking in the rear of the Chamber.

Jan Zimmerman, the author of seven Dummies books about web marketing and social media, owns Watermelon Mountain Web Marketing (www.watermelonweb.com) in Albuquerque. Her company has provided strategic online and social media marketing to organizations of all types and sizes since 1998.

Albuquerque SCORE (abqscore.org) offers free, long-term, confidential, one-on-one mentoring to companies of all types and sizes at any stage of their life cycle. Services are provided by certified mentors with many years of business experience. Pete Mikelson, a SCORE mentor, is a former director of international marketing and sales, retired marketing consultant, and web designer/developer.

Cost of the event is $19.95.

Businesses should pre-register at bit.ly/bigtime-marketing. Refreshments are provided.