American Pet Professionals Named Industry Supporter of P3 Debut Edition

CHICAGO - June 24, 2016 - PRLog -- Recognizing the business growth and networking opportunities that the new P3 pet trade show offers to its members, leading industry organization American Pet Professionals (APP) has become an official Industry Supporter of the debut August 24-25, 2016 edition at Navy Pier, Chicago, IL.

"We are honored to have the support of a leading organization like American Pet Professionals behind P3," said Dean Russo, Group Show Director, Urban Expositions, producers and managers of P3. "Their mission, like our own, is built around offering networking opportunities and resources to help pet industry professionals strengthen and enhance their businesses. We know the co-promotional support that APP provides will be integral to the success of our debut edition."

As part of the collaboration, APP will also be one of the hosts of the P3 Show Social on Wednesday, August 24 at the Navy Pier Beer Garden. All P3 buyers and exhibitors are invited to attend the P3 Social starting at 5 pm, immediately after the show closes for the day on Wednesday. Attendees will enjoy drinks, light snacks, fabulous lakefront views and a convenient, fun way to continue the conversations and networking they started earlier in the day on the nearby show floor. In addition, everyone is encouraged to stay on after to social to enjoy the popular Navy Pier evening fireworks show.

As an Industry Supporter, APP will promote the show's offerings and the Wednesday Show Social through its membership communication channels ranging from websites and blogs to newsletters and podcasts. On show site, APP members are also eligible for free admission and badges will highlight their member affiliation. In addition, members will also have access to the P3 VIP lounge on the show floor. APP will also be recognized on the P3 show website, show directory, mobile app show signage and other advance and on site promotions.

"The new P3 show is definitely filling a void in the Midwest pet marketplace - offering a much-needed gathering place to network, share ideas and find new products. We see the great business potential P3 offers to our members and are excited to be part of the launch," says Nancy Hassel, founder and president, APP.

In addition to networking opportunities like the show social, P3 also offers a full schedule of educational programming and a show floor that will bring the industry's newest pet products from every sector of the industry to Midwest region retailers. P3 has already attracted the support of top name brands like Blue Buffalo, Nestle Purina, and Mars Petcare as well as leading industry distributors like American Distribution and Manufacturing Company, Phillips Pet Food & Supply and General Pet Supply. A key highlight area of the show will be a special Incubator Feature Area showcasing prototypes and product innovations from brand new companies (less than 2 years in business) and inventors. Retailers can see the newest innovations from A Pet with Paws, Bio Urn 4 Pets, Chews Happiness, Knots of Fun Happy-Hands Happy Dogs, Nature Side Cat, Pet Me, Poochie Boots, Prim-enove and many more. For complete details and to pre-register for P3 Pet Trade Show, attendees should visit http://www.p3petshow.com

SHOW FAST FACTS
WHEN: Wednesday, August 24 - Thursday, August 25, 2016
WHERE: Navy Pier, 600 E. Grand Ave., Chicago, IL 60611
HOURS: 10 am - 5 pm, Wednesday and Thursday
MORE INFO: Click above or call 678.285.3976 (EXPO) or 800.318.2238

About P3 | Progressive Pet Products Trade Show
Filling a marketplace need for a Midwest trade show for pet industry retailers, Urban Expositions (www.urban-expo.com) has launched P3 | Progressive Pet Products. Making its debut August 24-25, 2016 at Chicago's Navy Pier, P3 will deliver a forward-looking, fun trade show experience to one of America's top destination cities - pairing the market's newest pet products with exceptional educational programming and networking events. www.p3petshow.com | 800.318.2238.

ABOUT AMERICAN PET PROFESSIONALS
APP is a national pet industry business-networking group with members from Montauk, NY to California from all areas of the industry. The organization offers in-person networking events to help individuals and businesses grow, work together and unite the pet industry. APP also hosts webinars, Facebook LIVE video series, sends out a weekly pet events newsletter and works with many rescue groups. Founder| President Nancy E. Hassel attends and speaks at pet business conferences nationwide and works with conference organizers to bring more expertise, knowledge, ideas and inspiration to members. The membership-based organization started in February 2009 and has been voted Best Networking Group, First Place three years in a row for 2012, 2013 and 2014 by Long Island Press readers. http://www.americanpetprofessionals.com