San Diego Attorney Lands on Amazon Best-seller List

LONG BEACH, Calif. - Dec. 19, 2016 - PRLog -- San Diego attorney and former judge West Seegmiller, who is among the entrepreneurs featured in "Profession Performance 360 Special Edition: Success," announced that the book has landed at #11 on Amazon.com's "Direct Marketing" list and in the #62 position in the "Sales & Selling" category.  The book highlights people in various professions who have used their entrepreneurial skills to achieve business success.

Seegmiller is something of a maverick in the field of law.  He has been recognized for building courtroom replicas in some of his offices.   They come complete with judge's bench, jury box and tables for the plaintiff and defendant. It's not an aesthetic consideration, but rather a functional space for him to conduct "pre-trials" of his cases.  Not one to take his chances before a real jury, Seegmiller recruits mock "juries" to hear his cases first so that he can gain their feedback.  He then shapes and reshapes his arguments so when he tries the case in front of an actual jury, little is left to chance.

During his 30+ year career, Seegmiller has scored large settlements against such titans as Coca Cola, Southern California Edison and Rockwell International by pre-trying his cases.

In addition to his successful practice, he is working on changing the face of personal injury law. It is not common for parties to mediate before litigating their cases in personal injury law, unlike corporate law where this is the norm.  He regularly speaks at prestigious law schools about this new approach whose benefits are:

·      Unclogs the logjam of court cases that slow down the system

·      Keeps families from have to relive traumatic experiences

·      Streamlines the legal process

·      Helps victims and their families receive their compensation quicker, which is especially helpful when the family's breadwinner has been severely or fatally injured

"I'm delighted to learn that 'Profession Performance 360 Special Edition: Success' has become so successful on Amazon.com," said Seegmiller.  "It's important for those who have enjoyed even a modicum of success to share their journeys with others to inspire and guide them."