DCA Outdoor names director of planning

KANSAS CITY, Mo. - Sept. 24, 2018 - PRLog -- DCA Outdoor has announced that Keith Hurst will fill the newly created position of Director of Planning.

In this role as head of the DCA Outdoor Planning Team, Hurst will lead the company in building a strong supply chain flow between internal brands and external vendors.

With more than 20 years of experience in the nursery industry, Hurst has a successful track record in managing inventory, quality, forecasting, vendor contract rate negotiations, licensing, and asset management.  His most recent role was the Vice President of Production Planning, Purchasing and Logistics at Gardens Alive, based in Lawrenceburg, Indiana.

"Very few people have the kind of experience Keith has with nursery planning and production facilities in different climates and different states," said Tory Schwope, CEO and founder of DCA Outdoor.  "That's what we're doing now with DCA.  Those skills put him in a position to hit the ground running."

Working his way up from customer service to sales and supply chain logistics in the industry, Hurst also possesses a unique blend of analytical, operational, financial, and sales background.  He said the timing was right to take the position with DCA.

"I've worked with multiple growing locations as well as retail nurseries prior to joining DCA," he said.  "Developing a 90-day production schedule for the company's newly acquired Rio Verde Plantas as well as West Coast Schwope Brothers will be among my first responsibilities.  I'm excited to be part of the DCA team and helping the company continue to grow."

DCA Outdoor was founded in 2016 by Tory Schwope.  With a mission to create a family of green industry companies that provide unparalleled production and vertical integration, DCA Outdoor serves a family of brands including Anna Evergreen, Brehob Nurseries, Colonial Gardens, KAT Wholesale Outdoor, PlantRight, PlantRight Supply, Schwope Brothers Tree Farms, Utopian Plants, and Utopian Transport.

Focused on integrating nursery stock production with distribution, transportation, and sales and marketing, DCA Outdoor creates a more efficient and sustainable operation positioned for long-term success.  DCA Outdoor is committed to nurturing the careers of green industry professionals.

DCA Outdoor is actively recruiting new  hires.  Professionals who are interested in joining our team are encouraged to read about the current openings and opportunities by visiting www.dcaoutdoor.com/careers.  For more information nor to discuss your green industry needs, please visit www.dcaoutdoor.com or email info@dcaoutdoor.com.