Long-Time Brand, Media & Video Firms Form Production Coalition; To Provide Innovative Live-Streaming

By: Cohesion. | Brand & Messaging Consultants
 
ST. LOUIS - Nov. 11, 2020 - PRLog -- (St. Louis, Missouri) — Several veteran brand, media and video firms have teamed up to found United Partners in Production (UP Production), according to Brian Creath, president of Cohesion, a St. Louis-Based a brand and messaging consultancy, and a founding member of the new coalition.

"While each firm has a deep working relationship with each other, the communication challenges presented by Covid, our direct access to newer, inexpensive wireless technologies and the increasing need for marketing organizations to develop proprietary 'content channels' came together during the last several months," said Creath.

Creath said that while his firm, Cohesion, and the other coalition firms will continue to focus on each of their core businesses, UP Production will uniquely integrate the combined talents of each firm.

Founding members of UP Production include: Brian Creath, Cohesion; George Wise, AO Creative; Eric McHugh, eMc Entertainment; and Glenn Wolk, Video Assistance Company.

UP Production has been specifically developed to offer new solutions for today's challenges, Creath said. "From a meeting and marketing standpoint, we ask an organization: 'What can't you do today that you could before Covid?' Many of our solutions have been developed as cost-efficient answers to those challenges."

George Wise, a longtime video producer and another founding member of UP Production, said that being able to upgrade from 'cell phone' or 'Zoom' quality to broadcast quality video and production — at a fraction of the traditional cost — has been key to UP Production's overall sales proposition.

"We can provide a broadcast 'look and feel' for live video productions, which can be delivered through Facebook Live, Youtube Live, and other content delivery networks (CDN's)," he said.

"We've assembled a unique group that I've not seen, even through my deep experience in the LA market. We are poised to build success for organizations throughout the country — and beyond," said Eric McHugh, eMc Entertainment.

For more information about UP Production solutions, or to become a resource member of UP Production, please contact Brian Creath, managing member, at 314-276-5383, or at bcreath@cohesioncompany.com.


United Partners in Production | Solutions For Today's Communication Environment

United Partners in Production is a business coalition made up of independent brand, media & video firms—working as one—to provide innovative live-streaming, brand asset, content channel and traditional video, digital and production solutions. The coalition works with organizations across the country and is based in St. Louis, Missouri.

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Source:Cohesion. | Brand & Messaging Consultants
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