Comms Noire Empowers Health Communicators to Drive Change in Marginalized Communities

SAN JUAN, Puerto Rico - Sept. 5, 2023 - PRLog -- Comms Noire, a groundbreaking coalition founded by University of Georgia alumni LaTroya Hester, is poised to foster a dynamic community of dedicated professionals, focused on positively influencing the health and well-being of marginalized communities, Comms Noire aims to bridge the gap by harnessing the power of collective creativity and collaboration.

LaTroya Hester, a seasoned health communicator and graduate of the esteemed Grady School of Journalism & Mass Communication, has dedicated her career to leading health communications campaigns with a strong emphasis on health equity for nonprofit organizations. Leveraging her extensive experience in media, advertising, and product marketing, Hester believes in mobilizing communities toward behavioral change for improved health outcomes.

Comms Noire is a quintessential platform that provides a community and collaborative space for like-minded creatives. Hester envisions the coalition as a collective force, emphasizing that working together yields far greater impact than individual efforts.

Through Comms Noire, she aims to magnify the influence of health communicators, with a particular focus on creating opportunities that tap into the diverse talents of minority freelancers. The ultimate goal is to enhance the effectiveness of large-scale campaigns designed to improve health and well-being.

Catching Tones, which will take place on September 6th in San Juan, Puerto Rico is a workshop-style education series that will bring together renowned thought leaders in health communications to share insights, strategies, and resources that will enable attendees to make a tangible and quantifiable social impact within black, brown, and BIPOC communities.

Distinguished speakers have been carefully selected for their expertise and influence within the industry:

• Kianta Key, Sr. VP, Head of Identity Experience, GCI Health: Understanding the identity experience when messaging audiences
• Vickie Gogo, Senior Partner, Multicultural Communications, ICF Next & Kimberly Brock, Executive VP, Health Equity, Gollin: Working While Black: Truths, Challenges and Wisdoms.
• Starly Stiles, Communications Officer, Robert Wood Johnson Foundation: Unlocking the secrets to creating fundable communications strategies.

At the core of effective health communication lies tone. A misjudged tone can shatter an entire campaign, while the right tone has the power to drive meaningful social change. Join us for a daylong pre-conference event, where marketing communication thought leaders will inspire and empower attendees to infuse innovation, nuance, and creativity into their 2023 health communication strategies.

In addition, public health communicators will gain valuable insights into the nuanced challenges faced by Black social impact professionals and discover strategies to maximize mentoring relationships.

For more information about Comms Noire at https://www.commsnoire.com and to follow the event, follow us on LinkedIn at www.linkedin.com/company/commsnoire.