Zakeke Secures €2 Million in Landmark Investment Round

MILAN - Oct. 16, 2023 - PRLog -- Zakeke (https://www.zakeke.com/), the world-leading SaaS company in the Visual Commerce landscape, offering brands advanced tools like live product personalization, superior 3D visualization, Augmented Reality, and Virtual Try-On, has successfully finalized a €2 million SAFE (Simple Agreement for Future Equity) investment round, championed by the esteemed Private Equity Fund Berrier Capital, driving forward Zakeke's ambitions for expansive global growth.

The SAFE (Simple Agreement for Future Equity) financing approach, popular in Silicon Valley, offers investors a glimpse into potential equity without delving into immediate valuation complexities. The use of a large-scale SAFE agreement marks a significant shift in the Italian investment landscape, given its limited prevalence in the country.

Leading this pivotal round is Berrier Capital, an esteemed investment firm with a focus on unlisted innovative companies. With a commitment to a meticulously diversified portfolio, Berrier Capital selects its investments from a vast array of potential proprietary deals each year, ensuring each meets their rigorous standards after thorough due diligence processes.

Taking the lead in this strategic alliance is Alberto Craici, Equity and Founding Partner of Berrier Capital. "We have been increasingly investing in Italian companies with a strong preference for innovation, managers with a proven track record, easily scalable business model, global presence in the relevant market niche and high export propensity, alongside a compelling growth strategy. I'm happy to say that Zakeke, with its disruptive potential, meets all our investment requirements." says Craici, manifesting his excitement about the investment.

This new investment round for Zakeke brings another significant update: the esteemed Stefano Venturi, currently serving as the President of Cefriel, and formerly the CEO of both Hewlett Packard Enterprise Italy and Cisco Systems Italy, has taken a seat on Zakeke's Board of Directors. His commitment underscores the startup's remarkable growth trajectory.

Angelo Coletta, CEO & Founder of Zakeke, expresses his deep enthusiasm for the recent milestone achieved, stating: "I am immensely pleased with securing new capital for Zakeke in this SAFE investment round, a valuable instrument still underutilized for startups like ours in Italy. Additionally, I am honored and thrilled to have a distinguished professional like Stefano Venturi on board, who, with his standing personality and deep expertise, can assist Zakeke in our ongoing growth process."

With the closing of this significant investment round, Zakeke sets its sights on continued global growth, setting even more ambitious goals for the upcoming months. The company aims to establish itself as the foremost Visual Commerce platform across the globe, catering to brands of all scales and providing a comprehensive array of Visual Commerce solutions on a singular, all-inclusive platform.