Otherwise Brewing sees massive eCommerce success in Q4-2023

SAN FRANCISCO - Jan. 11, 2024 - PRLog -- Otherwise Brewing saw record-breaking ecommerce sales in Q4-2023, with December especially strong. The company reported 185% month-over-month growth, setting a new monthly sales record and exceeding the previous December by nearly 400%.

This growth in ecommerce was made possible by Otherwise Brewing's new national webstore, which launched in September. Previously, the company had only been able to ship to consumers in California, but it can now deliver its products to gluten-free beer lovers across the United States.

Asked how the company achieved this rapid growth in online sales, Otherwise CEO Aaron Gervais stated, "I have a background in online advertising, so our plan with the national webstore was always to build awareness through a targeted online marketing campaign. That campaign has started to bear fruit."

Otherwise Brewing plans to continue investing into the growth of its ecommerce business in 2024, fine-tuning shipping discounts and promotions to maximize repeat sales and new customer acquisition. It will also eventually begin offering branded merchandise for sale through its webstore.

About Otherwise Brewing

Launched in early 2021, Otherwise Brewing produces award-winning beers of uncompromising flavor and quality using solely gluten-free ingredients. Its goal is to make the full range of craft beer flavors available to everyone, regardless of dietary restrictions. Founded by brewer Aaron Gervais and beer expert Stellar Cassidy, the brewery distributes its beers to retailers, bars, and restaurants throughout the San Francisco Bay Area. It also ships beer direct to consumers across the United States.

For more information, visit https://www.otherwisebrewing.com.