Did You Get Our Postcard Yet? Postcard Announces Rebrand, Elevating Everyday Self-Care Experiences

By: Postcard
 
SINGAPORE - Sept. 25, 2024 - PRLog -- Greetings from Postcard! Once known as Oasis, we're excited to introduce our rebrand, inviting you to join us in a fresh chapter of our six-year journey crafting high-quality, human-made personal care products. This transformation is not just a change in name—it reflects Postcard's commitment to simplifying self-care with thoughtful, natural solutions that enhance everyday routines.

At the heart of this rebrand is Postcard's vision to craft products that transport customers to different corners of the world—whether it's the crisp air of the icy peaks of Mount Everest or the tropical warmth of a coconut-scented beach. In a market saturated with overly complex formulas and impersonal brands, Postcard stands out by offering a refreshing, meaningful connection through simplicity, sustainability, and authenticity.

"I started Postcard with the mission to do more with less. No complicated formulations, artificials, or irritants—just effective, natural recipes made from simple ingredients, delivered in the least wasteful way possible," said Hildra, Founder of Postcard.

Key Elements of Postcard's Rebrand:
  • Improved Product Formulations: Postcard has enhanced its personal care formulas, using high-quality, skin-friendly ingredients that deliver longer-lasting results, ensuring each product continues to meet the evolving needs of its customers.
  • Reimagined Supply Chain: In line with Postcard's commitment to sustainability, the brand has partnered with suppliers who prioritize local communities and environmental conservation, ensuring ingredients are sourced responsibly.
  • Enhanced Production Precision: While maintaining in-house production, Postcard has invested in new machinery to increase production capacity and consistency, ensuring each product meets the brand's high standards.
  • Redefined Customer Experience: From the reimagined packaging to personalized interactions, Postcard focuses on creating everyday rituals that are as beautiful as they are functional. Every product touchpoint is designed to bring joy and mindfulness into customers' lives.

The Meaning Behind "Postcard":

Postcard's vision is rooted in crafting everyday moments that are:
  • Thoughtfully crafted
  • Joyful
  • Authentic
  • Sustainable
  • Simple

Each product represents a different world, manifested as a postage stamp and designed to reflect the essence of its location. These products embody the unique characteristics of these worlds, offering a distinct vibe that invites customers to experience a sense of wanderlust and take joy in life's small, meaningful moments.

"When we started thinking of names for our products, we wanted more than just a label. We wanted each name to tell a story and evoke an emotion. We want these products to transport you to another location, without you having to travel anywhere," said Hildra, Founder of Postcard.

Postcard's rebrand is now live, with the new product line and experience available to explore at www.wearepostcard.com.

Contact
+65 8923 3765
contact@wearepostcard.com
***@wearepostcard.com
End
Source:Postcard
Email:***@wearepostcard.com
Tags:Self-care
Industry:Lifestyle
Location:Singapore - Bukit - Singapore
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