A Celebration of Italian Creative Fashion Talent in Geneva Switzerland - 5th December 2024

GENEVA - Nov. 22, 2024 - PRLog -- The Italian Creativity on the Runway is the flagship event of IWG Switzerland's Italian Creativity Events, designed to showcase the brilliance of Italian talent across fashion, art, design, luxury, and more.

The 2024 Edition to be held on December 5th, 2024 at the Maserati CAR AVENUE showroom in Geneva will feature an impressive lineup of emerging and established brands and designers from across Italy, including Milan, Turin, the Island of Elba, Naples, Venice, Verona, and Forlì, alongside local designers of Italian origin based in Switzerland. The collections span evening lounge and workwear, footwear, and accessories, ensuring a comprehensive celebration of Italian fashion.

Brands:

• Aetalia
• Aerial Costume
• Antonino de Simone
• Atelier Bagatelle
• Casa Givash
• Il Numero Tre
• La Vera Capri
• Manikomio Dsgn
• Mariella B. Green
• Nuage
• Sara Spadone
• Tucano
• Vivi Friulane

Partners:

The event's creative team features:

- KIKO MILANO returns as the Official Make-Up Artist.

- Jean Louis David Vesenaz will serve as the Official Hairstylist.

- La Muse Boutique, Geneva, will help brands expand their presence in the Swiss market.

- Institut International de Lancy (IIL) IB students will gain hands-on experience, contributing backstage, in event preparation, organisation and communication as part of their CAS program.

- Photo-Events.ch, led by Mr. Galardi, will provide expert lighting, audio, and visuals.

- Inside Space VR will document the evening as the official videographer.

- Studio Gellner -  will support pre-event preparations, including model fittings and photo shoots.

Join Us on December 5th, 2024

Experience the best of Italian creativity at the Maserati CAR AVENUE showroom in Geneva. Meet the designers, discover their collections, and enjoy an evening of elegance and innovation.

https://www.iwgswitzerland.com/2024edition

An Inclusive Runway

The event will feature an inclusive runway including seasoned professionals and individuals from various walks of life, representing all ages, shapes, and sizes.

Supporting a Worthy Cause

The 2024 edition will also support Helpcode Switzerland, a nonprofit organisation dedicated to improving the lives of children through education and sustainable development.

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About IWG Switzerland

IWG Switzerland is a volunteer-driven nonprofit organisation powered by the Italian Chamber of Commerce for Switzerland. Through innovative events and partnerships, it aims to highlight Italian creativity and strengthen ties between Switzerland and Italy.

About Italian Chamber of Commerce for Switzerland

A promoter of the Sistema Italia, the Chamber is a key reference point for the development of Italian economic activities in Switzerland. It fosters beneficial commercial and personal relationships and highlights the Italy brand in every context.