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The MICE city of Busan is a seeking to set itself apart with unique MICE experiences that only the marine city can offer.

https://zrr.kr/CjSq In 2023, the MICE city of Busan was able to attract and host various global MICE events, allowing it to grow into a world-renowned MICE destination.

https://url.kr/6phywa The BTO CVB has been especially busy this month in November, participating in various MICE events.

https://zrr.kr/gXrl Since industrialization, many business sectors, including manufacturing and transportation, have contributed to the acceleration of global warming, and the MICE industry is no exception.

https://url.kr/pfomil Visitors who come to Busan for MICE events also look for opportunities to experience the city's culture and natural beauty.

https://bto.or.kr/cvbeng/CMS/Board/Board.do?mCode=MN040&mode=view&mgr_seq=84&board_seq=3637 Busan must go beyond simple event metrics—such as how many events were held, how many visitors came, and how much economic value was created—and...