DPS rolls out innovative Web-based texting program

CHICAGO - Aug. 3, 2015 - PRLog -- Long Grove, IL (August 3, 2015) – In today’s world, mobile phones have officially reached critical mass. According to Google, more people consume the internet on mobile devices than traditional desktop computers and according to Time Magazine 32% of people prefer to text than to communicate via phone. It’s a mobile world and today’s businesses must get on board or potentially suffer the consequences.

Chicagoland-based company Dealer Product Services (DPS) has given its dealers the ability to take advantage of their customers’ attachment to their smartphones by allowing service writers to text their customers from the comfort of their computers. This web-based texting solution allows the user to keep in contact with their customers even if they are located in the waiting room or have left the dealership’s grounds. This gives DPS dealers a valuable tool to increase throughput as well as boost interaction with the customer, thereby improving overall customer satisfaction.

DPS’ solution was developed with considerable involvement with real dealers in the field to help aid the look, feel and function of the program’s interface. Mobile Touch 3.0 wasn’t just some program created on a computer and released to the market. Instead, it was battle-tested in real service lanes and in real dealership service aisles.

Thanks to its quick and innovative type-to-text interface, its streamlined functionality can go beyond the service aisle and into the front end of the dealership. Mobile Touch 3.0 simply needs a phone number and a user can contact anyone, anytime. This makes it the perfect tool for contacting potential sales leads – and could even be used in any customer-facing capacity.

“We are extremely proud of the newest version of our Mobile Touch solution,” DPS CEO Timothy O’Neill said. “It’s faster, looks better, and most importantly, it better meets the needs of our clients. We worked hard to grant every wish for real service writers and real dealership representatives.

“A recent study said that 92% of US smartphone users send an average of 111 text messages per week. If Mobile Touch 3.0 can allow our clients to tap into that, then we’ve got something truly special on our hands.”

About Dealer Product Services

DPS has been an industry leader in delivering proven marketing solutions for automotive dealerships nationwide since 1999. DPS delivers customer loyalty and retention through an extensive catalog of custom-built marketing products and services specifically-created for the needs of automotive dealerships and their customers. The company provides everything from database management, business intelligence reporting and analytics, search engine marketing, search engine optimization, PPC, email, display advertising, and social media marketing, as well as traditional marketing to its clients. DPS enables its clients to achieve new sales heights and increased profitability by connecting them with active, inactive and prospective customers. DPS also goes beyond its competitors by placing an emphasis on customer retention to ensure long-term prosperity for its clients.

For more information, visit dpscrm.com.