Two Fifths of Grandparents use Internet to ‘Keep in Touch’ with Family

Oct. 26, 2011 - PRLog -- A newly-launched unique gift website, http://www.YourBabyDomainName.com, that allows parents to purchase a domain for their child’s name has conducted a study of 1,198 grandparents across the UK, in a bid to investigate how they keep in touch with family and friends.

The study, conducted by http://www.YourBabyDomainName.com,  initially asked the respondents the multi-answer question, ‘How do you keep in touch with your family and friends?’ to which two fifths, 41%, said that they did so via the ‘internet.’ In contrast, the most popular answer was ‘landline telephones’, with 71% of the grandparents taking part claiming to stay in touch with their family and friends in this way.

Furthermore, just 16% of the grandparents taking part claimed to keep in touch with their family and friends via ‘posted mail’. Just under two thirds, 64%, of the respondents also stated that they used ‘mobile phones’ to stay in touch.

With an aim to investigate the topic further, the 41% of respondents who admitted to using the internet to keep in touch with their family and friends were asked to stipulate which forms of communication they mostly use on the internet.

According to the research by http://www.YourBabyDomainName.com, the most common method of communication used on the internet by grandparents was ‘emails’, with 57% admitting to using this method.  A further third, 32%, of the grandparents who cited that they used the internet to stay in touch with their friends and family said they mostly used ‘social networking websites’ such as Facebook.

More than half, 52%, of the total number of respondents stated that they ‘frequently’ received photographs of their grandchildren over the internet; whilst only 7% said they frequently received a photograph of their grandchild via post.  

Wayne Bloore, Managing Director at http://www.YourBabyDomainName.com, said the following:

“Many people have the perception that the internet is mostly for young people and that many grandparents wouldn’t know the difference between a laptop and tablet! However, this research proves that this is not actually the case and that most grandparents use mobiles and the web to keep in touch, just like younger generations.”

He continued,

“If family aren’t lucky enough to live just a few miles away from each other, the internet can help bring them together easily. Along with video calls, instant messaging and emails, photos can be sent instantly allowing family to see new babies born into the family, holiday pics and special occasions. I am really happy that grandparents are getting online and getting involved with new ways to stay in touch with their family.”  

ENDS

LINK www.YourBabyDomainName.com

For more information, please contact Charlotte Merryfield of 10 Yetis PR Agency on Charlotte@10yetis.co.uk or call 01452 348 211.