Charlotte Sales Coach-"Lion Tamer" Celebrates Five Years in Business

May 24, 2012 - PRLog -- Contact:
Philippe Le Baron
704-517-2929
PhilippeLeBaron@LB4GConsulting.com
www.LB4Gconsulting.com

CHARLOTTE: From sales manager to lion tamer.

That's been Philippe Le Baron's path the first five years of being in business for himself.
But he sees little if any difference between the two professions. That's because, "I liken the relationship between sales manager and sales team individual to that of lion tamer and lion,” says Le Baron, president of LB4G Consulting, an international sales productivity firm based in Charlotte.

“Sales managers are the toughest people to coach,” Le Baron adds. “They are notoriously resistant to change and they tend not to get much support once they reach that level. And when they do, they soon realize that the sales people they are now leading  are pretty unique animals -- independent, aggressive and not always the best team players."

The French-raised, Charlotte-based Le Baron recently celebrated his fifth anniversary in local Gallic style. Heavy hors d'oeuvres et vin were served to clients and strategic partners at SouthPark's Cafe Monte.

After focusing initially on small businesses following his move to the U.S., Fortune 500 companies are more and more embracing Le Baron's unique and proprietary methodology, originally outlined in his 2009 book, "1+1+1=4!®," subtitled, "The Winning Formula for Rising Sales Managers: The Art & Science of Getting 100% of Your Reps @ Goal."

Whereas virtually every training program for the sales industry focuses on sales’ skills, Le Baron has built his business by homing in exclusively on  sales manager’s habits.
And to help make the process resonate better with them, Le Baron has implemented a colorful and somewhat theatrical circus analogy.  Indeed, Le Baron promotes a Lion Tamer’s marketing approach (with himself as “The Lion Tamer/Lion Whisperer” in his webinars and blog videos.)

Le Baron’s global client list includes Sonoco, Oracle, Total Energy and Gas, Herrmann International and NCR. But he hasn't abandoned the small business owner, having created a “911 Sales Management Hotline” for them. Down the road, Le Baron sees this small business arena as being particularly ripe for franchise development.

"The first five years certainly weren't without their times of stress," Le Baron notes, "but if anyone doubts whether America is still the land of opportunity, they’d better think again. Despite having started in the middle of a recession, I could never have achieved what I achieved anywhere else on this planet; the next five years are ripe with promise."
And as long as Le Baron doesn't need a whip and chair to meet the challenges ahead, he figures to do just "bien."