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Follow on Google News | Advertising Club of Toledo Gets Creative to Bring Expert to AdWORKS 2012The Advertising Club of Toledo (AdClub) has launched a crowd-funding campaign through Indiegogo. The campaign raises funds to bring creativity expert, speaker, trainer and author, Jim Link to Toledo to be keynote speaker at AdWORKS, November 7, 2012.
By: PWG Marketing Go to www.indiegogo.com/ “Be it advertising agencies, media, universities, manufacturing or professional services, creativity and innovation are critical leadership competencies for all organizations,” Jim Link has spent nearly his entire career generating, refining and marketing new ideas. His creativity has attracted many of the world’s biggest and brightest companies. He began his marketing career at General Mills, where he led new product efforts in the Snacks, Cereal, and Meals divisions. Seeking to branch out into even more categories, Jim started one of the world’s first idea companies in 1994. In addition to his consulting work, Jim conducts training workshops on creativity and positioning. He’s an instructor at the prestigious 3M Marketing University, which reaches marketing, sales, and communication professionals across the globe. He also teaches creativity as a guest lecturer at major universities. He received his BA from Ohio Wesleyan University and his MBA in marketing from Michigan State University. Jim’s book, IDEA-LINKS: The New Creativity hit the shelves in March, 2012 and was recently named an Indie Groundbreaking Book by Independent Publisher Magazine. Go to www.indiegogo.com/ About The Advertising Club of Toledo The Advertising Club of Toledo is a professional and social organization for individuals actively involved in the creation and production of advertising and marketing communications materials. The nonprofit (501C6) organization was originally formed in 1909 and remains dedicated to providing professional education and promoting fellowship among members and the community they serve. For additional information, visit www.adclubtoledo.org. End
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