China Advertising Industry Report, 2013 published by ResearchInChina

BEIJING - July 28, 2013 - PRLog -- China's advertising industry from 2012 to the first half of 2013 showed the following characteristics:

Traditional media kit advertising growth has slowed down, touching its lowest level in the five years.

Due to macroeconomic impact, the Chinese traditional media kit (television, radio, newspapers and outdoor) advertising market witnessed a tiny year-on-year increase of 4.5% in 2012, touching its lowest level in the recent five years, of which, newspaper advertising reached an overall market size of approximately RMB 68.55 billion, down 12.6% YoY, the first negative growth over the past decade. In the first quarter of 2013, the Chinese newspaper advertising market size continued to fall, a year-on-year decline of about 12%.

Internet advertising has seen rapid development, with market size in 2012 up 46.83% YoY

China's internet advertising market size attained to RMB 75.31 billion in 2012, a year-on-year increase of 46.83%, and then slowed down to RMB 19.84 billion in the first quarter of 2013, with year-on-year growth of the first quarter firstly less than 40% for three consecutive years, entering into a relatively slackened growth cycle after high-speed development. Concerning the internet advertising revenue scale by enterprise, Baidu held the first position; Youku Tudou after the merger ranked eighth with revenue up to RMB 429 million in the first quarter of 2013.

China Advertising Industry Report, 2013 by ResearchInChina mainly includes the followings:


1. Introduction to Cold Chain Logistics Industry in China
1.1 Definition
1.2 Features

2. Development of Cold Chain Logistics Industry in China
2.1 Policy Environment
2.2 Development Overview
2.3 Third-party Cold Chain Logistics
2.3.1 Enterprises
2.3.2 Features
2.3.3 Policy Support

3. Development of Cold Chain Logistics in China by Region
3.1 Overview of Cold Chain Logistics Development in Yangtze River Delta
3.1.1 Economic Operation
3.1.2 Status Quo and Demand of Cold Chain Logistics Industry
3.2 Overview of Cold Chain Logistics Development in Pearl River Delta
3.2.1 Economic Operation
3.2.2 Status Quo and Demand of Cold Chain Logistics Industry
3.3 Overview of Cold Chain Logistics Industry in Beijing
3.3.1 Economic Operation
3.3.2 Status Quo and Demand of Cold Chain Logistics Industry

4. Demand for Cold Chain Logistics in China
4.1 Meat Products
4.1.1 Industry Status Quo
4.1.2 Features of Cold Chain Logistics
4.1.3 Demand for Cold Chain Logistics
4.2 Aquatic Products
4.2.1 Industry Status Quo
4.2.2 Features of Cold Chain Logistics
4.2.3 Demand for Cold Chain Logistics
4.3 Quick-frozen Flour Food
4.3.1 Industry Status Quo
4.3.2 Features of Cold Chain Logistics
4.3.3 Demand for Cold Chain Logistics
4.4 Fruits & Vegetables
4.4.1 Industry Status Quo
4.4.2 Features of Cold Chain Logistics
4.4.3 Demand for Cold Chain Logistics
4.5 Dairy Products
4.5.1 Industry Status Quo
4.5.2 Features of Cold Chain Logistics
4.5.3 Demand for Cold Chain Logistics
4.6 Pharmaceuticals
4.6.1 Features of Cold Chain Logistics
4.6.2 Status Quo for Medicine Cold Chain Logistics
4.6.3 Market Value of Medicine Cold Chain Logistics

5. Development of Cold Chain Logistics in China
5.1 Cold Storage
5.1.1 Overview
5.3.2 Operating Characteristics
5.1.2 Cold Storage Capacity of Chinese Low-Temperature Storage Industry
5.1.3 Development of Chinese Low-temperature Storage Industry in 2011-2012
5.2 Highway Refrigerated Vehicle
5.2.1 Classification
5.2.2 Current Situation
5.2.3 Development Trend
5.3 Railway Refrigerator Vehicle
5.3.1 Classification
5.3.2 Current Situation

6 Cold Storage Equipment Manufacturers
6.1 Dalian Refrigeration Co., Ltd.
6.1.1 Profile
6.1.2 Business Review
6.1.3 Main Product
6.2 Yantai Moon Co., Ltd.
6.2.1 Profile
6.2.2 Business Review
6.2.3 Main Product

7 Cold Storage Operators
7.1 Henan Zhongpin Fresh Food Logistics Co., Ltd.
7.1.1 Profile
7.1.2 Business Review
7.1.3 Channels
7.1.4 Development of Cold Chain Logistics
7.2 Wuhan Wandun Cold Storage Logistics Co., Ltd.
7.2.1 Profile
7.2.2 Key Business
7.3 Shandong Gaishi Agricultural Trade Co., Ltd.
7.4 Shandong Taihua Food Co.,Ltd
7.4.1 Profile
7.4.2 Business Review
7.4.2 Key Business
7.5 Shenyang Nonstaple Food Group
7.5.1 Profile
7.5.2 Key Business
7.5.3 Latest Development
7.6 Hunan Red Star Frozen Food Co., Ltd. (Red Star Cold Chain)
7.6.1 Profile
7.6.2 Key Business
7.7 Tianjin Xinhuiyang International Logistics Co., Ltd.
7.7.1 Profile
7.7.2 Key Business
7.8 Cold Storage Plant of Liaoning Dalian Ocean Fishery Group
7.8.1 Profile
7.8.2 Key Business
7.9 Hangzhou United Meat Cold Storage Co., Ltd.

8. Refrigerated Vehicle Manufacturers
8.1 BeiQi Foton Motor Co., Ltd
8.1.1 Profile
8.1.2 Business Review
8.1.3 Refrigerated Vehicle
8.2 Zhenjiang Speed Automobile Group Co., Ltd.
8.2.1 Profile
8.2.2 Refrigerated Vehicle
8.3 Zhengzhou Hongyu Special Vehicle Co., Ltd.
8.3.1 Profile
8.3.2 Refrigerated Vehicle
8.4 China International Marine Containers (Group) Co., Ltd. (CIMC)
8.4.1 Profile
8.4.2 Business Review
8.4.3 CIMC Vehicles (Group) Co., Ltd.
8.4.3 Refrigerated Vehicle
8.5 Henan Hikuma Vehicle Manufacturing Co., Ltd
8.5.1 Profile
8.5.2 Refrigerated Vehicle
8.6 Henan Xinfei Special Purpose Vehicle Co., Ltd.
8.6.1 Profile
8.6.2 Refrigerated Vehicle Output
8.7 Zhenjiang Kangfei Machine Building Co., Ltd.
8.7.1 Profile
8.7.2 Refrigerated Vehicle
8.8 Jiangling Motors Co., Ltd.
8.8.1 Profile
8.8.2 Business Review
8.8.3 JMC Special-purpose Vehicle Plant
8.9 Jianghuai Automobile Co., Ltd. (JAC)
8.9.1 Profile
8.9.2 Business Review
8.9.3 Refrigerated Vehicle Output
8.9.4 Anhui Jianghuai Special Purpose Vehicle Co., Ltd
8.10 Dongfeng Automobile Co.,Ltd.
8.10.1 Profile
8.10.2 Business Review
8.10.3 Refrigerated Vehicle

9. Cold Chain Logistics Companies in China
9.1 Shanghai HaiBo Co., Ltd
9.1.1 Profile
9.1.2 Business Review
9.1.3 Development of Cold Chain Logistics
9.2 Jinjiang International Industrial Investment Co., Ltd
9.2.1 Profile
9.2.2 Operation
9.2.3 Development of Cold Chain Logistics
9.2.4 Shanghai Xintiantian Dazhong Cold Logistics Co., Ltd.
9.3 China Railway Tielong Container Logistics Co., Ltd
9.3.1 Profile
9.3.2 Operation
9.3.3 Development of Cold Chain Logistics
9.4 Shandong Ronkin Group
9.4.1 Profile
9.4.2 Principle Business
9.4.3 Development Strategy of Cold Chain Logistics
9.5 Sinotrans
9.5.1 Profile
9.5.2 Business Review
9.5.3 Sinotrans Cold Chain Logistics
9.6 Chengdu Silver Plow Low-temperature Logistics Co., Ltd.
9.6.1 Profile
9.6.2 Principle Business
9.7 China Merchants Americold
9.7.1 Profile
9.7.2 Cold Chain Network
9.7.3 KXL
9.8 Shanghai Jiao Rong Cold Chain Logistics Co., Ltd
9.8.1 Profile
9.8.2 Principle Business
9.9 Guangdong Swire Cold Chain Logistics Co., Ltd
9.9.1 Profile
9.9.2 Principle Business
9.10 Guangzhou Baier Cold-Chain Polyurethane Technology Co., Ltd
9.10.1 Profile
9.10.2 Principle Business
9.11 Beijing Sinosun Logistics Co., Ltd
9.11.1 Profile
9.11.2 Main Facilities
9.11.3 Development of Cold Chain Service
9.12 Beijing Er Shang Group
9.12.1 Profile
9.12.2 Cold Chain Related Business