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Follow on Google News | Jennings' Clients Win Nine National Aster Awards For Healthcare MarketingBy: Jennings Jennings received awards honoring work created for four different hospitals and health systems. Five of the awards recognize a pediatric affiliation campaign produced for Floating Hospital for Children at Tufts Medical Center and Lawrence General Hospital. Gold: · Lawrence General Hospital/Floating Hospital for Children at Tufts Medical Center - Total Advertising Campaign · Signature Healthcare - Physician Marketing Campaign (Physician Relations) · Signature Healthcare - Signature Moms Blog Silver: · Lawrence General Hospital/Floating Hospital for Children at Tufts Medical Center - Magazine Advertising Series · Lawrence General Hospital/Floating Hospital for Children at Tufts Medical Center - Radio Advertising (Single Spot) Bronze: · Cooper University Hospital - "Kelly Ripa" Television Advertising Series · Lawrence General Hospital/Floating Hospital for Children at Tufts Medical Center - Newspaper Advertising Series · Lawrence General Hospital/Floating Hospital for Children at Tufts Medical Center - Outdoor Transit · Signature Healthcare - Physician Marketing Campaign Special Video Production The Aster Awards is a national awards program dedicated to recognizing excellence in healthcare marketing. All entries compete against healthcare organizations across the country and are judged on the following criteria: creativity, layout, design, typography, production, knowledge transfer and overall quality. The 2013 Aster Awards received approximately 3,000 entries from across the United States as well as Canada and South America. Participant’ “The talent of this year’s healthcare marketing professionals continues to be at an all time high. The 2013 Aster Awards program contained some of the best advertising arguably in the world. The judge’s expectations were again surpassed,” said Melinda Lucas, Aster Awards Program Coordinator. All winners are posted on the Aster Awards website (www.AsterAwards.com), as well as published in Marketing Healthcare Today, a national healthcare marketing magazine. About Jennings Jennings, founded in 1979, is a healthcare marketing agency specializing in audience engagement. For more information, please visit http://www.jenningsco.com. End
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